Leading with Sustainability: How to Incorporate Sustainable Practices and Products Into Your Business with Roma Agarwal
Mon Apr 21 2025
Summary
In this Earth Day special, I interview Roma Agarwal of The White Lotus Life and Earth Swag Shop. Emphasizing the importance of mindful sourcing, transparent vendor relationships, sustainable packaging, and conscious marketing, Roma provides actionable tips and questions you should be asking so you can adopt more sustainable practices into your business.
The episode also highlights the value and impact of community involvement and networking for not only finding sustainability partnerships, but as a means to build a sustainable, legacy-building brand, too.
Actionable Tips You’ll Walk Away With
Things to ask yourself BEFORE searching for potential vendors
Questions to ask potential vendors about their ethical and sustainable practices
How to communicate the sustainable aspects of your products and brand to customers
Where to look for potential vendors
How to find networking opportunities in-person and online
About Roma
Roma is a sustainability ambassador and founder of The White Lotus Life and Earth Swag. Before embarking on her passion project, Roma founded Splurge Cosmetics, a PETA-certified skincare company specializing in natural and non-toxic personal care products.
Through her platform, she encourages individuals to choose plastic-free swaps to turn their homes into a safe and non-toxic place to live, empowers businesses to choose eco-friendly swag for promotions to keep the planet from brand-filling, and educates communities on how to sort waste correctly, reflect on the impact of trash, lead alow-impact lifestyle, and motivates them to repair over replace.
Timestamps
00:30 Meet Roma Agarwal: Sustainability Advocate
02:19 Creating meaningful and sustainable branded merchandise
05:10 What does “sustainability” actually mean
06:29 Communicating the sustainability aspects in your products
08:43 Finding and evaluating sustainable wholesalers
09:29 Sourcing sustainable raw materials
11:07 Questions to ask potential suppliers and wholesalers
15:33 Finding balance between technological advances and sustainability
16:43 Where to look for suppliers and wholesalers
18:02 Benefits of working with local vendors
19:12 Why product-based business founders should be networking
22:46 The importance of in-person networking for solopreneurs
24:31 In-person vs online networking
25:48 How to find networking opportunities in smaller cities and towns
27:35 Where to find Roma online
Connect with Roma
Follow The White Lotus Life and Earth Swag on InstagramCheck out The White Lotus Life’s and Earth Swag’s websites
Lindsay's Links
Let's be friends on Instagram
Join my newsletter, where you'll learn how to improve your marketing strategy in bite-size, weekly lessons
Download my absolute favorite content planning template
Need 1-on-1 support? Let's connect!
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Summary In this Earth Day special, I interview Roma Agarwal of The White Lotus Life and Earth Swag Shop. Emphasizing the importance of mindful sourcing, transparent vendor relationships, sustainable packaging, and conscious marketing, Roma provides actionable tips and questions you should be asking so you can adopt more sustainable practices into your business. The episode also highlights the value and impact of community involvement and networking for not only finding sustainability partnerships, but as a means to build a sustainable, legacy-building brand, too. Actionable Tips You’ll Walk Away With Things to ask yourself BEFORE searching for potential vendors Questions to ask potential vendors about their ethical and sustainable practices How to communicate the sustainable aspects of your products and brand to customers Where to look for potential vendors How to find networking opportunities in-person and online About Roma Roma is a sustainability ambassador and founder of The White Lotus Life and Earth Swag. Before embarking on her passion project, Roma founded Splurge Cosmetics, a PETA-certified skincare company specializing in natural and non-toxic personal care products. Through her platform, she encourages individuals to choose plastic-free swaps to turn their homes into a safe and non-toxic place to live, empowers businesses to choose eco-friendly swag for promotions to keep the planet from brand-filling, and educates communities on how to sort waste correctly, reflect on the impact of trash, lead alow-impact lifestyle, and motivates them to repair over replace. Timestamps 00:30 Meet Roma Agarwal: Sustainability Advocate 02:19 Creating meaningful and sustainable branded merchandise 05:10 What does “sustainability” actually mean 06:29 Communicating the sustainability aspects in your products 08:43 Finding and evaluating sustainable wholesalers 09:29 Sourcing sustainable raw materials 11:07 Questions to ask potential suppliers and wholesalers 15:33 Finding balance between technological advances and sustainability 16:43 Where to look for suppliers and wholesalers 18:02 Benefits of working with local vendors 19:12 Why product-based business founders should be networking 22:46 The importance of in-person networking for solopreneurs 24:31 In-person vs online networking 25:48 How to find networking opportunities in smaller cities and towns 27:35 Where to find Roma online Connect with Roma Follow The White Lotus Life and Earth Swag on InstagramCheck out The White Lotus Life’s and Earth Swag’s websites Lindsay's Links Let's be friends on Instagram Join my newsletter, where you'll learn how to improve your marketing strategy in bite-size, weekly lessons Download my absolute favorite content planning template Need 1-on-1 support? Let's connect!