Your Book Is a Business Asset Not a Passion Project
Mon Jan 26 2026
Writing a book isn’t a passion project — it’s a business asset when used strategically.
In this episode, Seema Giri breaks down the three biggest myths about writing a book that keep entrepreneurs, coaches, and consultants stuck. You’ll learn why you don’t need more time, more credentials, or massive book sales to become a successful author — and how the right book can increase your visibility, authority, and income.
If you’re a business owner thinking about writing a book to grow your brand, attract clients, or establish thought leadership, this episode will shift how you see authorship and help you use your book as a powerful business tool.
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Writing a book isn’t a passion project — it’s a business asset when used strategically. In this episode, Seema Giri breaks down the three biggest myths about writing a book that keep entrepreneurs, coaches, and consultants stuck. You’ll learn why you don’t need more time, more credentials, or massive book sales to become a successful author — and how the right book can increase your visibility, authority, and income. If you’re a business owner thinking about writing a book to grow your brand, attract clients, or establish thought leadership, this episode will shift how you see authorship and help you use your book as a powerful business tool.