The ROI of Invisible Labor: A New Lens on Women's Leadership with Aimee Rickabus
Tue Feb 03 2026
This week, I'm sitting down with Aimee Rickabus, powerhouse entrepreneur, author, mother of six, and CEO of Tomahawk Information Solutions, to shine a light on the invisible labor women manage every day and reveal its surprising ROI.
Aimee shares her experience of managing both her business and a bustling family, and how she has built executive-level skills along the way, turning household micro decision power into strategic thinking and leadership. We discuss the idea that success shouldn't be viewed as a relentless climb up a ladder, but more as tending to a garden, acknowledging the varied and shifting seasons of life. Aimee has practical strategies for you to make your invisible work visible, leverage it in your career, and optimize your time and energy through technology.
If you've never wondered how all those behind-the-scenes efforts are training grounds for high-level skills, this episode will feel like a breath of fresh air.
Show Highlights:
The eye-opening mirror of home and business leadership. [02:16] Mothers' mental load of micro decisions and interruptions. [03:18] How being a mom hones emotional intelligence. [06:00] The powerful ability to say no learnable in motherhood. [06:59] Empathy-driven leadership shaped by parenthood. [07:30] Gaining project management skills at home. [08:26] The strategic value of invisible labor. [09:22] Embracing success as a "garden" with life's seasons. [10:54] What's the cadence of authentic female leadership? [13:01] Make invisible tasks conscious—then optimize and/or automate. [15:41] Why tech adoption is your gateway to legacy projects. [19:36] Ways to connect with Aimee and get her book. [25:43] To find Aimee's work, book, and podcast, visit: https://themanageher.com
Subscribe to the Brilliant Balance Weekly: www.brilliant-balance.com/weekly
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This week, I'm sitting down with Aimee Rickabus, powerhouse entrepreneur, author, mother of six, and CEO of Tomahawk Information Solutions, to shine a light on the invisible labor women manage every day and reveal its surprising ROI. Aimee shares her experience of managing both her business and a bustling family, and how she has built executive-level skills along the way, turning household micro decision power into strategic thinking and leadership. We discuss the idea that success shouldn't be viewed as a relentless climb up a ladder, but more as tending to a garden, acknowledging the varied and shifting seasons of life. Aimee has practical strategies for you to make your invisible work visible, leverage it in your career, and optimize your time and energy through technology. If you've never wondered how all those behind-the-scenes efforts are training grounds for high-level skills, this episode will feel like a breath of fresh air. Show Highlights: The eye-opening mirror of home and business leadership. [02:16] Mothers' mental load of micro decisions and interruptions. [03:18] How being a mom hones emotional intelligence. [06:00] The powerful ability to say no learnable in motherhood. [06:59] Empathy-driven leadership shaped by parenthood. [07:30] Gaining project management skills at home. [08:26] The strategic value of invisible labor. [09:22] Embracing success as a "garden" with life's seasons. [10:54] What's the cadence of authentic female leadership? [13:01] Make invisible tasks conscious—then optimize and/or automate. [15:41] Why tech adoption is your gateway to legacy projects. [19:36] Ways to connect with Aimee and get her book. [25:43] To find Aimee's work, book, and podcast, visit: https://themanageher.com Subscribe to the Brilliant Balance Weekly: www.brilliant-balance.com/weekly Follow Cherylanne on Instagram: www.instagram.com/cskolnicki