Ep. 121 - Why It Feels Riskier to Scale Your Practice | The Truth About Playing It Safe, Building Wealth, and Thinking Bigger
Fri Feb 06 2026
Let me 10x you for a second. If you hit seven figures and thought "this is it," you're not alone. A lot of practice owners stop there, believing anything beyond feels too risky, too complicated, or too out of reach. But what if playing it safe is actually what's keeping you stuck?
In this episode, I'm talking about the real reason it feels riskier to scale than to stay small, and how to shift your mindset, leadership, and strategy to make scaling feel safer, smarter, and more sustainable. From building generational wealth to creating industry-shifting impact, I'm pulling back the curtain on what's actually possible for private practice CEOs, and why I'll never just stop at seven figures.
➡️ My Own Your CEO Status™ Masterclass is happening on February 17th from 6–7 PM ET – and it's free. I'll walk you through the mindset, leadership shifts, and systems your practice needs to finally run without you. Save your seat now and let's set you up for sustainable success this year.
Resources mentioned:
10x Is Easier Than 2x: How World-Class Entrepreneurs Achieve More by Doing Less by Dan Sullivan & Dr. Benjamin Hardy
Some key takeaways from this episode include:
Why 7 figures is just the beginning (not the peak)
What no one tells you about getting to 8 and 9 figures
The leadership + strategy required to scale without working more
Why burnout isn't a sign to stop scaling, it's a sign to shift how you scale
What wealth-building practice owners are doing differently
How to think bigger (without adding more to your plate)
The #1 reason staying small can be riskier than going big
It's time to take back your practice and own your CEO status. On the CEO Conversations™ podcast, we will cover the business side of your practice with actionable takeaways for you to implement in your practice. We will discuss: marketing, team building & leading, finances, operations & systems, YOU and everything in between.
Connect with Brandy:
Brandy Mabra on IG
Private Practice CEO IG
Website
Apply for the Private Practice CEO™ Program
More
Let me 10x you for a second. If you hit seven figures and thought "this is it," you're not alone. A lot of practice owners stop there, believing anything beyond feels too risky, too complicated, or too out of reach. But what if playing it safe is actually what's keeping you stuck? In this episode, I'm talking about the real reason it feels riskier to scale than to stay small, and how to shift your mindset, leadership, and strategy to make scaling feel safer, smarter, and more sustainable. From building generational wealth to creating industry-shifting impact, I'm pulling back the curtain on what's actually possible for private practice CEOs, and why I'll never just stop at seven figures. ➡️ My Own Your CEO Status™ Masterclass is happening on February 17th from 6–7 PM ET – and it's free. I'll walk you through the mindset, leadership shifts, and systems your practice needs to finally run without you. Save your seat now and let's set you up for sustainable success this year. Resources mentioned: 10x Is Easier Than 2x: How World-Class Entrepreneurs Achieve More by Doing Less by Dan Sullivan & Dr. Benjamin Hardy Some key takeaways from this episode include: Why 7 figures is just the beginning (not the peak) What no one tells you about getting to 8 and 9 figures The leadership + strategy required to scale without working more Why burnout isn't a sign to stop scaling, it's a sign to shift how you scale What wealth-building practice owners are doing differently How to think bigger (without adding more to your plate) The #1 reason staying small can be riskier than going big It's time to take back your practice and own your CEO status. On the CEO Conversations™ podcast, we will cover the business side of your practice with actionable takeaways for you to implement in your practice. We will discuss: marketing, team building & leading, finances, operations & systems, YOU and everything in between. Connect with Brandy: Brandy Mabra on IG Private Practice CEO IG Website Apply for the Private Practice CEO™ Program