The Question That Destroys Your Comfort Zone "Why Haven't You Done It Yet?" | Ivy Malik
Tue Feb 03 2026
Stop treating your creative talent like a hobby and start building a business that values your worth. In this episode, Ivy Malik shares the psychological shifts and "uncomfortable questions" necessary to move from corporate burnout to a successful creative CEO.
You will discover why most creatives self-sabotage when things get "too easy" and how to use specificity to create offers your clients can’t refuse. Ivy breaks down her journey from film student to restaurant owner to business coach, proving that your unique background is your greatest competitive advantage in 2026.
00:00 The question that changed everything: "Why haven't you done it yet?"
02:45 From film directing to psychology: The power of visual communication.
07:45 Navigating the "Real Degree" trap and parental expectations.
10:30 The Psychology of Self-Sabotage: Why we mistrust "easy" success.
15:20 Discovering culture and food: Ivy’s Edinburgh journey.
21:05 Dealing with burnout and being "overqualified" in the corporate world.
25:50 Transitioning from restaurant owner to creative business coach.
36:30 How to make an offer they can't refuse (The power of specificity).
40:00 Launching a bestseller: Behind the scenes of Ivy’s new book.
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Work with Andy Casey | illimitable Coach
Free Awakening Session (30 Mins): Cut the noise and find what’s holding you back. No fluff, just real conversation.
Book here: https://illimitable.co.uk/awakening
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Subscribe and Listen to The Coffee Chaos and Confidence Podcast HERE:
YouTube: https://www.youtube.com/@andy-coach-casey
Spotify: https://open.spotify.com/show/3zYMbjow5tJ0qZ7Oq20V8v
Apple: https://podcasts.apple.com/gb/podcast/coffee-chaos-confidence/id1797057055
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Connect on Socials:
LinkedIn: https://www.linkedin.com/in/andycaseyuk
Instagram: https://www.instagram.com/andycaseyuk
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Connect with Ivy Malik:
Website: https://ivymalik.com
LinkedIn: https://www.linkedin.com/in/ivymalik
Instagram: https://www.instagram.com/ivymalikofficial
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More
Stop treating your creative talent like a hobby and start building a business that values your worth. In this episode, Ivy Malik shares the psychological shifts and "uncomfortable questions" necessary to move from corporate burnout to a successful creative CEO. You will discover why most creatives self-sabotage when things get "too easy" and how to use specificity to create offers your clients can’t refuse. Ivy breaks down her journey from film student to restaurant owner to business coach, proving that your unique background is your greatest competitive advantage in 2026. 00:00 The question that changed everything: "Why haven't you done it yet?" 02:45 From film directing to psychology: The power of visual communication. 07:45 Navigating the "Real Degree" trap and parental expectations. 10:30 The Psychology of Self-Sabotage: Why we mistrust "easy" success. 15:20 Discovering culture and food: Ivy’s Edinburgh journey. 21:05 Dealing with burnout and being "overqualified" in the corporate world. 25:50 Transitioning from restaurant owner to creative business coach. 36:30 How to make an offer they can't refuse (The power of specificity). 40:00 Launching a bestseller: Behind the scenes of Ivy’s new book. =================== Work with Andy Casey | illimitable Coach Free Awakening Session (30 Mins): Cut the noise and find what’s holding you back. No fluff, just real conversation. Book here: https://illimitable.co.uk/awakening =================== Subscribe and Listen to The Coffee Chaos and Confidence Podcast HERE: YouTube: https://www.youtube.com/@andy-coach-casey Spotify: https://open.spotify.com/show/3zYMbjow5tJ0qZ7Oq20V8v Apple: https://podcasts.apple.com/gb/podcast/coffee-chaos-confidence/id1797057055 =================== Connect on Socials: LinkedIn: https://www.linkedin.com/in/andycaseyuk Instagram: https://www.instagram.com/andycaseyuk =================== Connect with Ivy Malik: Website: https://ivymalik.com LinkedIn: https://www.linkedin.com/in/ivymalik Instagram: https://www.instagram.com/ivymalikofficial ===================