E243: Course Mkt Challenge #10 - 9 Stories Course Creators Tell Themselves that Keep Them Stuck
Wed Aug 20 2025
What thoughts are you repeating to yourself over and over all day long? Are they helping - or hurting - and keeping you stuck. In this episode, host Julie Hood helps you bust some of the most common myths and tells you the truth and the secrets behind many of the most common stories. Get the full links and show notes at https://CourseCreatorsHQ.com/243.
RELATED EPISODES
E045: Tame the Perfection Monster When Working on Your Course
E021: 10 Time-Saving Secrets to Course Creation
E111: How I Created My Kajabi Course Fast!
E125: 7 Steps to Map Your Online Course Business in 30 Minutes
E128: Create Online Course Videos More Quickly
KEY TAKEAWAYS FOR ONLINE COURSE CREATORS
9 Stories That Keep Course Creators Stuck
…and the truths that actually lead to more sales and success!
Story 1: I need to be an expert before I can teach.
Truth: You only need to be a few steps ahead. People buy shortcuts, not encyclopedias.
Story 2: I need a big audience to make sales.
Truth: You don’t need thousands — you need the right people, not more people. Even 100 engaged subscribers can convert.
Story 3: If my course is good, it will sell itself.
Truth: Great courses need great marketing. Visibility and messaging drive sales, not quality alone.
Story 4: I need everything perfect before I launch.
Truth: Perfection delays progress. Start with a beta course, test with real students, and improve as you go.
Story 5: People won’t pay premium prices.
Truth: People pay for speed, clarity, and results. Pricing reflects transformation — not the number of videos.
Story 6: I need to create more content before I can sell.
Truth: You don’t need more content — you need a clear promise and focused positioning. One great course beats ten scattered ones.
Story 7: Selling is sleazy — I don’t want to feel pushy.
Truth: Selling is helping when you believe in your offer. If your course solves a problem, not selling is a disservice.
Story 8: The market is too saturated — there’s no room for me.
Truth: Saturation = demand. Your story, style, and framework make your course one of a kind.
Story 9: I don’t have enough time to create a course.
Truth: You don’t need endless hours — you need a clear plan and focused action. A simple framework lets you create and launch faster without burning out.
COME VISIT JULIE!
Join the newsletter and get the free mini-course, Is My Course Idea Any Good? here – https://www.coursecreatorshq.com/idea
Get on the email list AND get the FREE Ultimate Course Creators Planner -
https://coursecreatorshq.com/2025PlannerPodcast
Get this free course - Is My Course Idea Any Good? here -
https://www.coursecreatorshq.com/idea
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What thoughts are you repeating to yourself over and over all day long? Are they helping - or hurting - and keeping you stuck. In this episode, host Julie Hood helps you bust some of the most common myths and tells you the truth and the secrets behind many of the most common stories. Get the full links and show notes at https://CourseCreatorsHQ.com/243. RELATED EPISODES E045: Tame the Perfection Monster When Working on Your Course E021: 10 Time-Saving Secrets to Course Creation E111: How I Created My Kajabi Course Fast! E125: 7 Steps to Map Your Online Course Business in 30 Minutes E128: Create Online Course Videos More Quickly KEY TAKEAWAYS FOR ONLINE COURSE CREATORS 9 Stories That Keep Course Creators Stuck …and the truths that actually lead to more sales and success! Story 1: I need to be an expert before I can teach. Truth: You only need to be a few steps ahead. People buy shortcuts, not encyclopedias. Story 2: I need a big audience to make sales. Truth: You don’t need thousands — you need the right people, not more people. Even 100 engaged subscribers can convert. Story 3: If my course is good, it will sell itself. Truth: Great courses need great marketing. Visibility and messaging drive sales, not quality alone. Story 4: I need everything perfect before I launch. Truth: Perfection delays progress. Start with a beta course, test with real students, and improve as you go. Story 5: People won’t pay premium prices. Truth: People pay for speed, clarity, and results. Pricing reflects transformation — not the number of videos. Story 6: I need to create more content before I can sell. Truth: You don’t need more content — you need a clear promise and focused positioning. One great course beats ten scattered ones. Story 7: Selling is sleazy — I don’t want to feel pushy. Truth: Selling is helping when you believe in your offer. If your course solves a problem, not selling is a disservice. Story 8: The market is too saturated — there’s no room for me. Truth: Saturation = demand. Your story, style, and framework make your course one of a kind. Story 9: I don’t have enough time to create a course. Truth: You don’t need endless hours — you need a clear plan and focused action. A simple framework lets you create and launch faster without burning out. COME VISIT JULIE! Join the newsletter and get the free mini-course, Is My Course Idea Any Good? here – https://www.coursecreatorshq.com/idea Get on the email list AND get the FREE Ultimate Course Creators Planner - https://coursecreatorshq.com/2025PlannerPodcast Get this free course - Is My Course Idea Any Good? here - https://www.coursecreatorshq.com/idea GoodPods Let’s talk about this episode on GoodPods – https://CourseCreatorsHQ.com/goodpods (mobile only, download the app first) Website https://www.CourseCreatorsHQ.com YouTube https://coursecreatorshq.com/YouTubePodcast Facebook https://www.facebook.com/CourseCreatorsHQ Instagram https://www.instagram.com/CourseCreatorsHQ Twitter https://www.Twitter.com/CourseHQ Threads https://www.threads.net/@coursecreatorshq Disclaimers https://coursecreatorshq.com/disclaimers/