Our Thoughts on the Analogue Trend
Thu Jan 29 2026
2026 has officially been deemed ‘the year of analogue living’. The internet is going crazy for pen and paper, crafty hobbies, and physical media.
In this week’s episode, we discuss the rapid rise of this trend, explore how it’s being interpreted online, and what this might mean for us as small business owners.
We also chat about our own analogue habits and hobbies, and ponder why GenZ seem to love poor quality, ‘vintage’ digital cameras so much!
Links and Further Reading
Are You ‘Team Analogue’ or ‘Team Digital’?
Wildflower Illustration Co.
The Sunday Letter Project
Join the conversation on Substack to share your thoughts on going analogue {or not} in 2026. We’d love to hear from you!
Connect With Us
Friends With Business Benefits on Substack
charlieswift.com
love-audrey.com
Find Us On Instagram
@loveaudrey83
@_charlieswift
Subscribe to Our Mailing Lists
Franky’s Mailing List
Charlie’s Mailing List
Get full access to Friends with Business Benefits at friendswithbusinessbenefits.substack.com/subscribe
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2026 has officially been deemed ‘the year of analogue living’. The internet is going crazy for pen and paper, crafty hobbies, and physical media. In this week’s episode, we discuss the rapid rise of this trend, explore how it’s being interpreted online, and what this might mean for us as small business owners. We also chat about our own analogue habits and hobbies, and ponder why GenZ seem to love poor quality, ‘vintage’ digital cameras so much! Links and Further Reading Are You ‘Team Analogue’ or ‘Team Digital’? Wildflower Illustration Co. The Sunday Letter Project Join the conversation on Substack to share your thoughts on going analogue {or not} in 2026. We’d love to hear from you! Connect With Us Friends With Business Benefits on Substack charlieswift.com love-audrey.com Find Us On Instagram @loveaudrey83 @_charlieswift Subscribe to Our Mailing Lists Franky’s Mailing List Charlie’s Mailing List Get full access to Friends with Business Benefits at friendswithbusinessbenefits.substack.com/subscribe