Building A Startup With Pull | Ep. #172 Ft. John Linford
Fri Jan 02 2026
John Linford is, fundamentally, a learner. He loves reading books of all shapes and sizes (100+/year for five years now), enjoys networking and creating new connections, and being close to founders.
Learning translates to entrepreneurship well, as he is one of the cofounders of Deckability, an agency that helps businesses tell their stories better through brand storytelling and pitch/sales decks.
Started just under two years ago, he's already in process of selling the company and is currently head of product at a mental health startup in stealth mode. When he's not reading or building businesses, John likes to run, play soccer and tennis, lift weights, cook, and write poetry.
If you're a startup founder trying to learn your brand identity and feel confident in your next raise, this episode is for you.
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John Linford is, fundamentally, a learner. He loves reading books of all shapes and sizes (100+/year for five years now), enjoys networking and creating new connections, and being close to founders. Learning translates to entrepreneurship well, as he is one of the cofounders of Deckability, an agency that helps businesses tell their stories better through brand storytelling and pitch/sales decks. Started just under two years ago, he's already in process of selling the company and is currently head of product at a mental health startup in stealth mode. When he's not reading or building businesses, John likes to run, play soccer and tennis, lift weights, cook, and write poetry. If you're a startup founder trying to learn your brand identity and feel confident in your next raise, this episode is for you.