Scaling a gym that keeps its soul intact
Fri Feb 06 2026
🌎 In this episode, we sit down with the team behind One Academy to unpack how they scaled to multiple locations without losing the culture that made their gym work in the first place. Jesse and Eric share the decisions that shaped their growth, from building a training model that attracts the right members to waiting until systems, staff, and demand were truly ready before expanding.
P.S. If you like the show, then you'll love the Gym World newsletter. Every Friday, John Franklin breaks down the possibilities of making money in the fitness industry. Subscribe here (https://usekilo.com/gym-world/) so you don't miss out.
📱 Socials:
One Academy - (https://www.instagram.com/oneacademylife/)
One Academy - (Website) - https://oneacademylife.com
📺 Watch On:
https://www.youtube.com/@GymWorldWorldwide
🔥 Show Notes:
(0:00) Journey to One Academy: Jesse Bruce's Story
(9:30) Eric Vieira's Background and Initial Partnership
(13:33) Growth and Expansion Strategy
(20:11) Managing a Large Team and Maintaining Culture
(23:19) Run a successful gym with Kilo (visit https://usekilo.com/)
(27:16) Community Building and Unique Practices
(33:57) Hybrid Training and Programming
(41:40) Balancing Vision and Execution
(44:56) Lessons Learned and Future Plans
More
🌎 In this episode, we sit down with the team behind One Academy to unpack how they scaled to multiple locations without losing the culture that made their gym work in the first place. Jesse and Eric share the decisions that shaped their growth, from building a training model that attracts the right members to waiting until systems, staff, and demand were truly ready before expanding. P.S. If you like the show, then you'll love the Gym World newsletter. Every Friday, John Franklin breaks down the possibilities of making money in the fitness industry. Subscribe here (https://usekilo.com/gym-world/) so you don't miss out. 📱 Socials: One Academy - (https://www.instagram.com/oneacademylife/) One Academy - (Website) - https://oneacademylife.com 📺 Watch On: https://www.youtube.com/@GymWorldWorldwide 🔥 Show Notes: (0:00) Journey to One Academy: Jesse Bruce's Story (9:30) Eric Vieira's Background and Initial Partnership (13:33) Growth and Expansion Strategy (20:11) Managing a Large Team and Maintaining Culture (23:19) Run a successful gym with Kilo (visit https://usekilo.com/) (27:16) Community Building and Unique Practices (33:57) Hybrid Training and Programming (41:40) Balancing Vision and Execution (44:56) Lessons Learned and Future Plans