How To Succeed as a Creator in 2026 | Insights From a 350-Page Report
Fri Jan 02 2026
Here is a link to the 350 page 2025 social trends deck: https://docs.google.com/presentation/u/0/d/1aSrP4Pojh7EZde8EZL5kTOH_DAY0SoXzEWF6o2RmFg4/
In this episode, Grace and Justin react to a massive deck that shares social trends of 2025, where the industry is headed, and what most people still don’t understand about social media.
This turns into a real conversation about creator income, incentives, platforms, and why so many creators feel stuck even when things look “successful” on the outside.
Inside this episode:
Why someone would build a 350-page creator economy deck
What the deck gets right (and what it completely misses)
How creators actually make money vs how it’s usually explained
The gap between creator attention and creator incomeWhat matters more than follower count in 2025
🎙️ Hosted by Grace Ling & Justin Nguyen
📍 How Creators Make Money — the podcast where we unpack the real strategies behind today’s smartest creators.
More
Here is a link to the 350 page 2025 social trends deck: https://docs.google.com/presentation/u/0/d/1aSrP4Pojh7EZde8EZL5kTOH_DAY0SoXzEWF6o2RmFg4/ In this episode, Grace and Justin react to a massive deck that shares social trends of 2025, where the industry is headed, and what most people still don’t understand about social media. This turns into a real conversation about creator income, incentives, platforms, and why so many creators feel stuck even when things look “successful” on the outside. Inside this episode: Why someone would build a 350-page creator economy deck What the deck gets right (and what it completely misses) How creators actually make money vs how it’s usually explained The gap between creator attention and creator incomeWhat matters more than follower count in 2025 🎙️ Hosted by Grace Ling & Justin Nguyen 📍 How Creators Make Money — the podcast where we unpack the real strategies behind today’s smartest creators.