I’LL FIGURE IT OUT: BUILDING ALICE MUSHROOMS, DEVELOPING CONFIDENCE, FUNCTIONAL MUSHROOMS EXPLAINED, IMPOSTER SYNDROME AT EVERY STAGE, SELF-CARE WITHIN ENTREPRENEURSHIP, & MORE WITH CHARLOTTE CRUZE
Tue Feb 03 2026
#135: On today's episode, co-founder, Charlotte Cruze, of Alice Mushrooms jumps on the podcast to share her story. Alice mushrooms is a cult-favorite, functional mushroom chocolate brand, featured in Forbes, Goop, and beyond. In this episode, Charlotte shares how she built confidence to pursue entrepreneurship, explore therapy, and shift into a lifestyle rooted in health and wellness. The girls get into:
navigating imposter syndrome, at all levelstips for reframing limiting beliefsself-actualization and trusting yourself enough to take risksfacing financial fear and adopting the mindset of "I'll figure it out"functional mushrooms explained: reishi for sleep & nervous system regulation, lion’s mane for focus, memory, and cognitionwhy most mushroom supplements fail (taste, routines, consistency)What separates Alice Mushrooms from other functional mushroomsrapid growth, early product-market fit, and navigating visibility after instant successseparating identity from work & creating a life outside your jobsexual wellness and sober-friendly wellnessadjusting routines and habits for the sake of true successadvice for anyone feeling stuck or fearful& MORE!
CONNECT BELOW:
follow Charlotte here
follow Alice Mushrooms here
Shop Alice Mushrooms here
CONNECT with HAN:
follow Han here
follow HOW I SEE IT here
shop the podcast merch here
work with Han: howhanseesit@gmail.com
More
#135: On today's episode, co-founder, Charlotte Cruze, of Alice Mushrooms jumps on the podcast to share her story. Alice mushrooms is a cult-favorite, functional mushroom chocolate brand, featured in Forbes, Goop, and beyond. In this episode, Charlotte shares how she built confidence to pursue entrepreneurship, explore therapy, and shift into a lifestyle rooted in health and wellness. The girls get into: navigating imposter syndrome, at all levelstips for reframing limiting beliefsself-actualization and trusting yourself enough to take risksfacing financial fear and adopting the mindset of "I'll figure it out"functional mushrooms explained: reishi for sleep & nervous system regulation, lion’s mane for focus, memory, and cognitionwhy most mushroom supplements fail (taste, routines, consistency)What separates Alice Mushrooms from other functional mushroomsrapid growth, early product-market fit, and navigating visibility after instant successseparating identity from work & creating a life outside your jobsexual wellness and sober-friendly wellnessadjusting routines and habits for the sake of true successadvice for anyone feeling stuck or fearful& MORE! CONNECT BELOW: follow Charlotte here follow Alice Mushrooms here Shop Alice Mushrooms here CONNECT with HAN: follow Han here follow HOW I SEE IT here shop the podcast merch here work with Han: howhanseesit@gmail.com