How a Mobile Charcuterie Cart Owner Built a Premium Event Brand Outside the U.S.
Tue Feb 03 2026
Want to start a mobile charcuterie cart business?
Did you know opportunities exist outside of the U.S. event industry?
This episode will challenge how you think about mobile food businesses, branding, and standing out in an oversaturated market—by looking beyond borders.
In this global conversation, I sit down with Benedicte Muya, founder of Nibble and Nest, a mobile charcuterie cart business based in Johannesburg, South Africa. Benedict shares how she transitioned from physiotherapy into entrepreneurship in the event industry. She has built a premium, experience-driven charcuterie cart brand rooted in creativity, culture, and community.
✨ What You’ll Learn
How the global event industry opens doors beyond your local marketWhat it takes to launch and grow a mobile charcuterie or food cart businessHow cultural norms shape menu design, pricing, and client expectationsSmart strategies to educate clients on the value of food carts and mobile cateringUsing social media to build a premium brand that attracts the right clientsIf you’re an event pro craving inspiration, clarity, and a fresh perspective—this conversation will broaden your view of what’s possible.
Connect with Benedicte:
https://nibbleandnest1.wixsite.com/nibble-and-nest
https://www.instagram.com/nibbleandnest_sa/
https://www.tiktok.com/@nibbleandnest_sa
👉 Subscribe to the channel for more honest conversations about growing an event business without burnout.
🎙 Thanks for tuning in to the Hustle Free Entrepreneur Podcast!
If you enjoyed this episode, don’t forget to:
✅ Subscribe so you never miss an update
✅ Leave a review—it helps us reach more entrepreneurs like you!
✅ Share this episode with a fellow business owner who needs it
🚀 Ready to streamline your business and ditch the hustle? Grab my free resources at https://stan.store/greeneyedambition.
📲 Let’s Connect!
📌 Instagram: @greeneyedambition
📌 Website: greeneyedambition.com
Until next time, keep building smarter—not harder!
More
Want to start a mobile charcuterie cart business? Did you know opportunities exist outside of the U.S. event industry? This episode will challenge how you think about mobile food businesses, branding, and standing out in an oversaturated market—by looking beyond borders. In this global conversation, I sit down with Benedicte Muya, founder of Nibble and Nest, a mobile charcuterie cart business based in Johannesburg, South Africa. Benedict shares how she transitioned from physiotherapy into entrepreneurship in the event industry. She has built a premium, experience-driven charcuterie cart brand rooted in creativity, culture, and community. ✨ What You’ll Learn How the global event industry opens doors beyond your local marketWhat it takes to launch and grow a mobile charcuterie or food cart businessHow cultural norms shape menu design, pricing, and client expectationsSmart strategies to educate clients on the value of food carts and mobile cateringUsing social media to build a premium brand that attracts the right clientsIf you’re an event pro craving inspiration, clarity, and a fresh perspective—this conversation will broaden your view of what’s possible. Connect with Benedicte: https://nibbleandnest1.wixsite.com/nibble-and-nest https://www.instagram.com/nibbleandnest_sa/ https://www.tiktok.com/@nibbleandnest_sa 👉 Subscribe to the channel for more honest conversations about growing an event business without burnout. 🎙 Thanks for tuning in to the Hustle Free Entrepreneur Podcast! If you enjoyed this episode, don’t forget to: ✅ Subscribe so you never miss an update ✅ Leave a review—it helps us reach more entrepreneurs like you! ✅ Share this episode with a fellow business owner who needs it 🚀 Ready to streamline your business and ditch the hustle? Grab my free resources at https://stan.store/greeneyedambition. 📲 Let’s Connect! 📌 Instagram: @greeneyedambition 📌 Website: greeneyedambition.com Until next time, keep building smarter—not harder!