Designing a Law Firm You Actually Want to Run, with Stephanie Everett
Thu Feb 05 2026
Starting a law firm doesn’t automatically make you a business owner—designing one does. In episode #600 of the Lawyerist Podcast, Stephanie Everett and Zack Glaser kick off a four-part series on how to design a law firm intentionally, rather than defaulting into a business you didn’t mean to build.
They unpack the biggest myths lawyers believe when starting a firm, why being a good lawyer isn’t enough to create a sustainable business, and how relying on personal heroics instead of structure quietly traps firm owners over time. Stephanie breaks down the three constraints that cause most firms to struggle, the three distinct paths law firms can take, and the key questions lawyers should ask early to align their business model with the life and career they actually want.
Listen to our other episodes on Law Firm Strategy & Business Design.
#583 – From Survival to Strategy: Scaling Your Law Firm Finances, with Bernadette Harris Apple | Spotify | LTN
#575 – From Overwhelmed Lawyer to Strategic Law Firm Owner, with Chad Fox Apple | Spotify | LTN
#570 – Uncover Your Firm’s Journey with the New Small Firm Scorecard™, with Stephanie Everett Apple | Spotify | LTN
#568 – How to Build a Law Firm You Can Sell, with Victoria L. Collier Apple | Spotify | LTN
Have thoughts about today’s episode? Join the conversation on LinkedIn, Facebook, Instagram, and X!
If today's podcast resonates with you and you haven't read The Small Firm Roadmap Revisited yet, get the first chapter right now for free! Looking for help beyond the book? See if our coaching community is right for you.
Access more resources from Lawyerist at lawyerist.com.
Chapters / Timestamps:
00:00 – Introduction
01:15 – Why This Isn’t About “Starting” a Law Firm
03:45 – The Biggest Myth Lawyers Believe About Firm Ownership
06:50 – Heroics vs. Structure
10:30 – The Three Constraints That Trap Law Firm Owners
12:45 – Every Firm Is Choosing a Business Model (Whether You Realize It or Not)
14:30 – The Three Paths Law Firms Take
18:55 – When Your Goals and Design Don’t Match
20:55 – How Clients Actually Buy Legal Services
23:30 – What Breaks If Demand Doubles
25:00 – Clarity Beats Certainty
29:15 – What to Do in the First 30 Days
33:40 – Where to Go Next
More
Starting a law firm doesn’t automatically make you a business owner—designing one does. In episode #600 of the Lawyerist Podcast, Stephanie Everett and Zack Glaser kick off a four-part series on how to design a law firm intentionally, rather than defaulting into a business you didn’t mean to build. They unpack the biggest myths lawyers believe when starting a firm, why being a good lawyer isn’t enough to create a sustainable business, and how relying on personal heroics instead of structure quietly traps firm owners over time. Stephanie breaks down the three constraints that cause most firms to struggle, the three distinct paths law firms can take, and the key questions lawyers should ask early to align their business model with the life and career they actually want. Listen to our other episodes on Law Firm Strategy & Business Design. #583 – From Survival to Strategy: Scaling Your Law Firm Finances, with Bernadette Harris Apple | Spotify | LTN #575 – From Overwhelmed Lawyer to Strategic Law Firm Owner, with Chad Fox Apple | Spotify | LTN #570 – Uncover Your Firm’s Journey with the New Small Firm Scorecard™, with Stephanie Everett Apple | Spotify | LTN #568 – How to Build a Law Firm You Can Sell, with Victoria L. Collier Apple | Spotify | LTN Have thoughts about today’s episode? Join the conversation on LinkedIn, Facebook, Instagram, and X! If today's podcast resonates with you and you haven't read The Small Firm Roadmap Revisited yet, get the first chapter right now for free! Looking for help beyond the book? See if our coaching community is right for you. Access more resources from Lawyerist at lawyerist.com. Chapters / Timestamps: 00:00 – Introduction 01:15 – Why This Isn’t About “Starting” a Law Firm 03:45 – The Biggest Myth Lawyers Believe About Firm Ownership 06:50 – Heroics vs. Structure 10:30 – The Three Constraints That Trap Law Firm Owners 12:45 – Every Firm Is Choosing a Business Model (Whether You Realize It or Not) 14:30 – The Three Paths Law Firms Take 18:55 – When Your Goals and Design Don’t Match 20:55 – How Clients Actually Buy Legal Services 23:30 – What Breaks If Demand Doubles 25:00 – Clarity Beats Certainty 29:15 – What to Do in the First 30 Days 33:40 – Where to Go Next