Leading BOLDLY

Depression doesn’t need another miracle claim. It needs better options people can actually access — with evidence, care, and honesty. Erin Lee, CEO of Flow Neuroscience, shares how her team is building an at-home depression treatment platform using a wearable headset and app, and why it’s not a “magic wand” — it’s a structured approach grounded in science, regulation, and trust. Erin draws on her experience at Google, Uber, and Babylon Health to explain what high-growth tech gets right (user experience, speed, focus) and what it often gets wrong when you bring it into healthcare. This conversation goes beyond the product. Erin talks about grit, the reality of building in a heavily regulated space, and how leaders stay steady when the mission matters and the pressure is real. If you care about the future of mental health — as a leader, founder, investor, or human — this is a powerful listen. You’ll come away with: • A plain-English explanation of what Flow’s headset is (and what it isn’t) • Why trust matters more than traction in healthcare • The leadership habits Erin leans on when the stakes are high • What “disruption” looks like when people’s wellbeing is on the line • Practical ways to reduce friction and increase confidence in your own offer A few lines you’ll want to steal: • “Healthcare is really sick care.” • “My goal is to be the dumbest person in any room — by far.” • “Don’t worry so much about money. It’s just units.” Erin’s picks: Grit (Angela Duckworth), John Adams (David McCullough), Fleetwood Mac The Dance (plus Enya for focus), Find out more about Flow Neuroscience Connect with Erin.- Linkedin Connect with Jenny - Linkedin Connect with Matt - Linkedin Q Branch Consulting Website