Authentic AI Content: How to Make It Sound Like You
Thu Feb 05 2026
If your AI-written content feels a bit… off, you’re probably not imagining it. Audiences can smell bland, generic 'AI slop' a mile away and it doesn’t build trust, authority, or leads.
This episode of the Marketing Momentum for Agencies podcast covers how to use AI as a partner so your content still sounds exactly like you without a hint of AI!
You’ll get a simple, practical framework to brief AI properly: define the expert, get crystal-clear on your goal, describe the reader, feed it your voice, and refine the output without losing authenticity.
And if you’re ready to stop posting content that gets ignored, book a no-charge Marketing & Sales Assessment call (link in the show notes). Sponsor: Wix Studio
CHAPTERS
03:04 - The Content Recipe
08:33 - The Role of AI
09:29 - Improving Your Content for 2026
Learn More...
LinkedIn: www.linkedin.com/in/traceyburnett
Website: www.leadstosuccessglobal.com
Got a question? Give me a call: 0044 7877 042 804
Book a call: https://calendly.com/tracey-burnett/triage
Email: tracey@leadstosuccessglobal.com
About The Host
Tracey Burnett is the founder of Leads to Success Global and host of Marketing Momentum for Agencies (Top 5% of podcasts globally, ListenNotes). With decades of experience in lead generation, marketing and sales, including client-side roles at Unilever and Barclays Bank, she helps agency and consultancy founders sharpen their positioning, build trust with the right buyers, and create more consistent pipelines.
Tracey is known for practical, straight-talking advice and deep platform expertise, particularly on LinkedIn, where she’s invested thousands of hours refining what drives attention and real sales conversations.
Her consultancy has supported marketing and communications teams across government and a wide range of agencies, including creative-led, video production and UX specialists, as well as leadership, HR and interior design consultancies.
Away from work, she’s passionate about food and health.
More
If your AI-written content feels a bit… off, you’re probably not imagining it. Audiences can smell bland, generic 'AI slop' a mile away and it doesn’t build trust, authority, or leads. This episode of the Marketing Momentum for Agencies podcast covers how to use AI as a partner so your content still sounds exactly like you without a hint of AI! You’ll get a simple, practical framework to brief AI properly: define the expert, get crystal-clear on your goal, describe the reader, feed it your voice, and refine the output without losing authenticity. And if you’re ready to stop posting content that gets ignored, book a no-charge Marketing & Sales Assessment call (link in the show notes). Sponsor: Wix Studio CHAPTERS 03:04 - The Content Recipe 08:33 - The Role of AI 09:29 - Improving Your Content for 2026 Learn More... LinkedIn: www.linkedin.com/in/traceyburnett Website: www.leadstosuccessglobal.com Got a question? Give me a call: 0044 7877 042 804 Book a call: https://calendly.com/tracey-burnett/triage Email: tracey@leadstosuccessglobal.com About The Host Tracey Burnett is the founder of Leads to Success Global and host of Marketing Momentum for Agencies (Top 5% of podcasts globally, ListenNotes). With decades of experience in lead generation, marketing and sales, including client-side roles at Unilever and Barclays Bank, she helps agency and consultancy founders sharpen their positioning, build trust with the right buyers, and create more consistent pipelines. Tracey is known for practical, straight-talking advice and deep platform expertise, particularly on LinkedIn, where she’s invested thousands of hours refining what drives attention and real sales conversations. Her consultancy has supported marketing and communications teams across government and a wide range of agencies, including creative-led, video production and UX specialists, as well as leadership, HR and interior design consultancies. Away from work, she’s passionate about food and health.