#41 - Georg Rute on scaling two of the most disruptive energy startups in the world and why he chose to move back to Estonia to launch Gridraven
Wed Feb 04 2026
In this episode, Sam Marchant interviews Georg Rute, an entrepreneur who has transitioned from the Estonian startup ecosystem to launching GridRaven in the U.S. Georg shares his journey from his early days as a sea kayaking instructor to founding his first startup, Sympower, which focused on sustainable energy solutions. He discusses the cultural differences he experienced moving from Estonia to Texas, the challenges of bootstrapping a startup, and the importance of mentorship and support programs in Estonia's growing startup scene. Georg also reflects on his experiences in the energy sector, including his role in digitization at Estonia's national grid operator, Elering, and how these experiences shaped his approach to founding GridRaven, which aims to solve critical issues in the energy transmission industry.
Key takeaways
"I think it was my parents that not too gently guided me towards doing something in the real world."
"We were two guys starting a software company with no development experience and no developers."
"It's more about the big picture. What's the actual potential?"
"Things don't happen inside the building, they happen when you're outside."
"I had the courage to do it actually, and also that the company is a success."
Hosted on Acast. See acast.com/privacy for more information.
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In this episode, Sam Marchant interviews Georg Rute, an entrepreneur who has transitioned from the Estonian startup ecosystem to launching GridRaven in the U.S. Georg shares his journey from his early days as a sea kayaking instructor to founding his first startup, Sympower, which focused on sustainable energy solutions. He discusses the cultural differences he experienced moving from Estonia to Texas, the challenges of bootstrapping a startup, and the importance of mentorship and support programs in Estonia's growing startup scene. Georg also reflects on his experiences in the energy sector, including his role in digitization at Estonia's national grid operator, Elering, and how these experiences shaped his approach to founding GridRaven, which aims to solve critical issues in the energy transmission industry. Key takeaways "I think it was my parents that not too gently guided me towards doing something in the real world." "We were two guys starting a software company with no development experience and no developers." "It's more about the big picture. What's the actual potential?" "Things don't happen inside the building, they happen when you're outside." "I had the courage to do it actually, and also that the company is a success." Hosted on Acast. See acast.com/privacy for more information.