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Performance Marketing Unlocked

Performance Marketing World
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MarketingPodcastsBusinessNewsBusiness NewsENunited-kingdomDaily or near-daily
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The podcast that gets beneath the surface of the biggest issues in performance marketing – from TikTok and ChatGPT, to the metaverse and PPC.From the Haymarket editorial team behind the daily publication <a href="https://www.performancemarketingworld.com/" rel="noopener noreferrer" target="_blank">Performance Marketing World (PMW)</a> and its annual PMW Unlocked event, this podcast combines expert advice with community contributions to help practitioners and managers alike get the most out of the latest techniques and technology in this fast moving industry.&nbsp;In each episode, the PMW editorial team interviews top marketers from brands, agencies, trade bodies and platforms to reveal their secrets to success, what good looks like and how to get it right. We discuss what they think is overrated and underrated in the industry, they give us their best practice and attempt the renowned PMW Re-sell Me A Pen challenge.This podcast gives you all the insights, expertise and world-class speakers from the Unlocked event, but available in your pocket all year round, keeping you up to date with the latest and greatest in performance marketing.Listeners can interact with the podcast guests vi
Top 7.8% by pitch volume (Rank #3901 of 50,000)Data updated Feb 10, 2026

Key Facts

Publishes
Daily or near-daily
Episodes
130
Founded
N/A
Category
Marketing
Number of listeners
Private
Hidden on public pages

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Public snapshot
Audience: N/A
Canonical: https://podpitch.com/podcasts/performance-marketing-unlocked
Cadence: Active weekly
Reply rate: Under 2%

Latest Episodes

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Is in-housing really as valuable as it seems?

Thu Feb 05 2026

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The in-housing versus agency debate has become a hot topic within the world of advertising, but does in-housing really deliver in practice? On this episode of the Performance Marketing Unlocked podcast, Honor Baldry, Digital Marketing Director at PureGym, outlines how marketers can effectively determine which parts of their strategy to own and which parts to let go. This podcast was hosted by PMW's Deputy Editor, Joseph Arthur. ~ Episode breakdown ~ (1:47) How can brands decide if in-housing will work for them? (16:38) What trends should marketers be getting excited about? (25:01) PMW's Resell Me a Pen Challenge ~ Further reading ~ Puregym, McDonald’s, Toyota, James Villas and Crunch Fitness: Top 5 performance marketing campaigns Team of the Year winner: PureGym Almost half of marketers now contact their agencies ‘less than once a week’ Hosted on Acast. See acast.com/privacy for more information.

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The in-housing versus agency debate has become a hot topic within the world of advertising, but does in-housing really deliver in practice? On this episode of the Performance Marketing Unlocked podcast, Honor Baldry, Digital Marketing Director at PureGym, outlines how marketers can effectively determine which parts of their strategy to own and which parts to let go. This podcast was hosted by PMW's Deputy Editor, Joseph Arthur. ~ Episode breakdown ~ (1:47) How can brands decide if in-housing will work for them? (16:38) What trends should marketers be getting excited about? (25:01) PMW's Resell Me a Pen Challenge ~ Further reading ~ Puregym, McDonald’s, Toyota, James Villas and Crunch Fitness: Top 5 performance marketing campaigns Team of the Year winner: PureGym Almost half of marketers now contact their agencies ‘less than once a week’ Hosted on Acast. See acast.com/privacy for more information.

Key Metrics

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Pitches sent
54
From PodPitch users
Rank
#3901
Top 7.8% by pitch volume (Rank #3901 of 50,000)
Average rating
N/A
Ratings count may be unavailable
Reviews
N/A
Written reviews (when available)
Publish cadence
Daily or near-daily
Active weekly
Episode count
130
Data updated
Feb 10, 2026
Social followers
1.6K

Public Snapshot

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MarketingPodcastsBusinessNewsBusiness News
Country
United Kingdom
Language
English
Language (ISO)
Release cadence
Daily or near-daily
Latest episode date
Thu Feb 05 2026

Audience & Outreach (Public)

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Audience range
Private
Hidden on public pages
Reply rate band
Under 2%
Public band
Response time band
Private
Hidden on public pages
Replies received
Private
Hidden on public pages

Public ranges are rounded for privacy. Unlock the full report for exact values.

Presence & Signals

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Social followers
1.6K
Contact available
Yes
Masked on public pages
Sponsors detected
Private
Hidden on public pages
Guest format
Private
Hidden on public pages

Social links

No public profiles listed.

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Audience & Growth
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Monthly listeners49,360
Reply rate18.2%
Avg response4.1 days
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Sponsor signals
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Sponsor mentionsLikely
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Frequently Asked Questions About Performance Marketing Unlocked

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What is Performance Marketing Unlocked about?

The podcast that gets beneath the surface of the biggest issues in performance marketing – from TikTok and ChatGPT, to the metaverse and PPC.From the Haymarket editorial team behind the daily publication <a href="https://www.performancemarketingworld.com/" rel="noopener noreferrer" target="_blank">Performance Marketing World (PMW)</a> and its annual PMW Unlocked event, this podcast combines expert advice with community contributions to help practitioners and managers alike get the most out of the latest techniques and technology in this fast moving industry.&nbsp;In each episode, the PMW editorial team interviews top marketers from brands, agencies, trade bodies and platforms to reveal their secrets to success, what good looks like and how to get it right. We discuss what they think is overrated and underrated in the industry, they give us their best practice and attempt the renowned PMW Re-sell Me A Pen challenge.This podcast gives you all the insights, expertise and world-class speakers from the Unlocked event, but available in your pocket all year round, keeping you up to date with the latest and greatest in performance marketing.Listeners can interact with the podcast guests vi

How often does Performance Marketing Unlocked publish new episodes?

Daily or near-daily

How many listeners does Performance Marketing Unlocked get?

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