Podcast SEO in 2026: How Listeners Find Your Show
Mon Feb 02 2026
🔍 Podcast SEO in 2026: How Listeners Find Your Show
Podcast SEO still matters in 2026, but it’s no longer about gaming algorithms. It’s about clarity, structure, and helping the right listeners find your content across search engines and podcast platforms like Apple Podcasts and Spotify.
In this episode of Podcast Insider, we break down what actually moves the needle when it comes to podcast discoverability.
🎧 Podcast SEO Basics (Quick Version)
Podcast SEO works because platforms rely on written context, not audio alone. That means:
Clear show and episode titles
Descriptive show notes
Clean, accurate RSS feeds
Transcripts when possible
Each episode should stand on its own as searchable content.
🧠 Keywords, Titles & Show Notes
Focus on real listener questions and topics
Use natural language, not keyword stuffing
Front-load clarity in episode titles
Use the first lines of show notes to explain the episode clearly
Break descriptions into short sections or bullets
📝 Transcripts & Your Website
Transcripts improve accessibility and search visibility
A dedicated podcast page gives you full SEO control
Fast load times, mobile-friendly design, and embedded players all help
📡 Platforms, Reviews & Promotion
Keep your RSS feed clean and up to date
Choose accurate categories
Encourage ratings, reviews, and shares
Repurpose episodes across blogs, email, and social media
📊 Keep Improving
Track downloads and listener behavior
Review which episodes get discovered most
Refresh older titles and descriptions when needed
Podcast SEO is ongoing—but small improvements add up.
For the best support, please use our Blubrry ticket system so our full team can help. Join the Blubrry Podcasting Facebook Group for general podcasting discussion.
Share your feedback at surveys.blubrry.com/podcastinsider.
Blubrry hosting customers can schedule a one-on-one tech checkup with Mike (mike@blubrry.com)
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🔍 Podcast SEO in 2026: How Listeners Find Your Show Podcast SEO still matters in 2026, but it’s no longer about gaming algorithms. It’s about clarity, structure, and helping the right listeners find your content across search engines and podcast platforms like Apple Podcasts and Spotify. In this episode of Podcast Insider, we break down what actually moves the needle when it comes to podcast discoverability. 🎧 Podcast SEO Basics (Quick Version) Podcast SEO works because platforms rely on written context, not audio alone. That means: Clear show and episode titles Descriptive show notes Clean, accurate RSS feeds Transcripts when possible Each episode should stand on its own as searchable content. 🧠 Keywords, Titles & Show Notes Focus on real listener questions and topics Use natural language, not keyword stuffing Front-load clarity in episode titles Use the first lines of show notes to explain the episode clearly Break descriptions into short sections or bullets 📝 Transcripts & Your Website Transcripts improve accessibility and search visibility A dedicated podcast page gives you full SEO control Fast load times, mobile-friendly design, and embedded players all help 📡 Platforms, Reviews & Promotion Keep your RSS feed clean and up to date Choose accurate categories Encourage ratings, reviews, and shares Repurpose episodes across blogs, email, and social media 📊 Keep Improving Track downloads and listener behavior Review which episodes get discovered most Refresh older titles and descriptions when needed Podcast SEO is ongoing—but small improvements add up. For the best support, please use our Blubrry ticket system so our full team can help. Join the Blubrry Podcasting Facebook Group for general podcasting discussion. Share your feedback at surveys.blubrry.com/podcastinsider. Blubrry hosting customers can schedule a one-on-one tech checkup with Mike (mike@blubrry.com)