PodcastsRank #1409
Artwork for Scale Her Up

Scale Her Up

EntrepreneurshipPodcastsBusinessManagementENunited-kingdomSeveral times per week
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If you are a female business owner, self-employed freelancer, or girl boss who wants to build a successful business i.e. work less hours, make more money, and get better results from your staff, then this is the podcast for you. Hosted by Dr Brenda Hector MBA from ActionCOACH UK, this podcast provides relatable and accessible business advice and inspiration from successful businesswomen who have been there and done it before you. This podcast is where you can • hear female business stories • share business success • learn how to overcome business challenges • get advice for businesswomen aspiring to success • find out what needs to change • discover how we can bring about that business revolution Only 1 in 3 UK entrepreneurs are female. UK men are 5 times more likely than women to build a business of over £1million turnover If UK women matched UK men in starting and scaling businesses, it would add £250 billion to the UK economy (Alison Rose, The Rose Review of Female Entrepreneurship 2018) As a woman in business, a business coach, and a business growth expert, Brenda’s mission is to help business owners grow their companies, achieve their goals and live the lifestyle of th
Top 2.8% by pitch volume (Rank #1409 of 50,000)Data updated Feb 10, 2026

Key Facts

Publishes
Several times per week
Episodes
123
Founded
N/A
Category
Entrepreneurship
Number of listeners
Private
Hidden on public pages

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Public snapshot
Audience: Under 4K / month
Canonical: https://podpitch.com/podcasts/scale-her-up
Cadence: Active weekly
Reply rate: 10–20%

Latest Episodes

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Relationships, Lettings and Growth by Acquisition – 20 Years with Catriona Smith of Arden Property Management

Fri Feb 06 2026

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In this episode of Scale HER Up – The Female Entrepreneur Show, I’m joined by Catriona Smith, founder of Arden Property Management, an Edinburgh-based residential letting and property management agency celebrating its 20th year in business. Catriona shares how she “accidentally” became a letting agent after careers in primary teaching and a family business, starting out with her own small portfolio and learning the industry on the job. What began as a practical next step has grown into a long-standing, values-led agency that focuses on service, relationships and doing the right thing for both landlords and tenants. We dive into growth by acquisition – the steep learning curve of her first purchase, how later acquisitions became smoother, and why relationships with sellers, lenders, staff, landlords and contractors are at the heart of making them work. She talks candidly about funding deals without bricks-and-mortar assets, using cash flow, loans, personal guarantees and property security, and why honesty and no-retention deals have helped her retain more business. Catriona also shares her perspective on property as an investment. She explains why investors need to treat buy-to-let as a business rather than an emotional purchase, the importance of speaking to a letting agent before buying, and how to think clearly about yield versus capital growth, risk, compliance and tenant realities. Throughout the conversation, a strong theme emerges: people and relationships matter more than profit alone. From supporting long-term contractors and landlords to managing staff departures and acquisitions with care, Catriona has built a business where trust, service and mutual respect come first. We finish with reflections on confidence, learning to forgive yourself and others for mistakes, and advice for women in business to believe in themselves, recognise the value of their life skills and not assume their gender is a barrier to starting or scaling a company. In this episode, we coverHow Catriona moved from teaching and a family business into starting Arden Property ManagementBuilding a residential lettings agency in Edinburgh and why it is really a people and service business, not just about propertyThe emotional side of lettings for both landlords and tenants, and the role of a good agent as the “middle person”Catriona’s journey into growth by acquisition and what she learned from buying several other agenciesWhy relationships with sellers and lenders are crucial and how openness and trust improve retention after a dealFunding acquisitions in a service business with few tangible assets: cash flow, bank loans, personal guarantees and using property as securityChoosing continuity: bringing staff across, respecting existing relationships and avoiding the “big bang” merger approach that can lose landlords and teamsWhy Arden focuses on service and long-term relationships rather than treating landlords purely as an income streamPractical advice for business owners thinking about investing in property: talk to a letting agent, treat it as a business and avoid buying with your heartspan...

More

In this episode of Scale HER Up – The Female Entrepreneur Show, I’m joined by Catriona Smith, founder of Arden Property Management, an Edinburgh-based residential letting and property management agency celebrating its 20th year in business. Catriona shares how she “accidentally” became a letting agent after careers in primary teaching and a family business, starting out with her own small portfolio and learning the industry on the job. What began as a practical next step has grown into a long-standing, values-led agency that focuses on service, relationships and doing the right thing for both landlords and tenants. We dive into growth by acquisition – the steep learning curve of her first purchase, how later acquisitions became smoother, and why relationships with sellers, lenders, staff, landlords and contractors are at the heart of making them work. She talks candidly about funding deals without bricks-and-mortar assets, using cash flow, loans, personal guarantees and property security, and why honesty and no-retention deals have helped her retain more business. Catriona also shares her perspective on property as an investment. She explains why investors need to treat buy-to-let as a business rather than an emotional purchase, the importance of speaking to a letting agent before buying, and how to think clearly about yield versus capital growth, risk, compliance and tenant realities. Throughout the conversation, a strong theme emerges: people and relationships matter more than profit alone. From supporting long-term contractors and landlords to managing staff departures and acquisitions with care, Catriona has built a business where trust, service and mutual respect come first. We finish with reflections on confidence, learning to forgive yourself and others for mistakes, and advice for women in business to believe in themselves, recognise the value of their life skills and not assume their gender is a barrier to starting or scaling a company. In this episode, we coverHow Catriona moved from teaching and a family business into starting Arden Property ManagementBuilding a residential lettings agency in Edinburgh and why it is really a people and service business, not just about propertyThe emotional side of lettings for both landlords and tenants, and the role of a good agent as the “middle person”Catriona’s journey into growth by acquisition and what she learned from buying several other agenciesWhy relationships with sellers and lenders are crucial and how openness and trust improve retention after a dealFunding acquisitions in a service business with few tangible assets: cash flow, bank loans, personal guarantees and using property as securityChoosing continuity: bringing staff across, respecting existing relationships and avoiding the “big bang” merger approach that can lose landlords and teamsWhy Arden focuses on service and long-term relationships rather than treating landlords purely as an income streamPractical advice for business owners thinking about investing in property: talk to a letting agent, treat it as a business and avoid buying with your heartspan...

Key Metrics

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Pitches sent
83
From PodPitch users
Rank
#1409
Top 2.8% by pitch volume (Rank #1409 of 50,000)
Average rating
N/A
Ratings count may be unavailable
Reviews
N/A
Written reviews (when available)
Publish cadence
Several times per week
Active weekly
Episode count
123
Data updated
Feb 10, 2026
Social followers
77

Public Snapshot

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Country
United Kingdom
Language
English
Language (ISO)
Release cadence
Several times per week
Latest episode date
Fri Feb 06 2026

Audience & Outreach (Public)

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Audience range
Under 4K / month
Public band
Reply rate band
10–20%
Public band
Response time band
2–4 weeks
Public band
Replies received
6–20
Public band

Public ranges are rounded for privacy. Unlock the full report for exact values.

Presence & Signals

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Social followers
77
Contact available
Yes
Masked on public pages
Sponsors detected
Private
Hidden on public pages
Guest format
Private
Hidden on public pages

Social links

No public profiles listed.

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Audience & Growth
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Monthly listeners49,360
Reply rate18.2%
Avg response4.1 days
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Contact preview
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Sponsor signals
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Sponsor mentionsLikely
Ad-read historyAvailable
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How To Pitch Scale Her Up

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Frequently Asked Questions About Scale Her Up

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What is Scale Her Up about?

If you are a female business owner, self-employed freelancer, or girl boss who wants to build a successful business i.e. work less hours, make more money, and get better results from your staff, then this is the podcast for you. Hosted by Dr Brenda Hector MBA from ActionCOACH UK, this podcast provides relatable and accessible business advice and inspiration from successful businesswomen who have been there and done it before you. This podcast is where you can • hear female business stories • share business success • learn how to overcome business challenges • get advice for businesswomen aspiring to success • find out what needs to change • discover how we can bring about that business revolution Only 1 in 3 UK entrepreneurs are female. UK men are 5 times more likely than women to build a business of over £1million turnover If UK women matched UK men in starting and scaling businesses, it would add £250 billion to the UK economy (Alison Rose, The Rose Review of Female Entrepreneurship 2018) As a woman in business, a business coach, and a business growth expert, Brenda’s mission is to help business owners grow their companies, achieve their goals and live the lifestyle of th

How often does Scale Her Up publish new episodes?

Several times per week

How many listeners does Scale Her Up get?

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