334. A “Wave” of Mom-and-Pop Facilities Is About to Hit the Market (Time to Buy)
Tue Feb 03 2026
An entire generation is disappearing, and it’s going to shake more than just the self storage industry.
For years, we’ve been hearing about a “silver tsunami,” when baby boomers leave the workforce and start passing on their assets to the next generation of investors. But there’s another layer to this that people aren’t talking about, and it’s going to create a ripple effect throughout the U.S. economy:
Baby boomers aren’t just retiring. They’re starting to pass away.
By 2035, we’ll have witnessed an unprecedented handover of not just residential real estate but also self storage facilities.
Now is one of the best times to invest in self storage because the facilities that are hitting the market are small, mom-and-pop operations that you can buy at a much lower basis than in years past. These unique buying opportunities, combined with institutional-level technology that is finally in the hands of everyday investors looking to increase revenue, could usher us into a new “golden age” for self storage.
What you’ll learn in today’s show:
The huge “wave” of mom-and-pop facilities that is about to hit the market
Why the next 5-10 years will be one of the best times to invest in self storage
The three biggest deal-killers that could derail your self storage investment
How baby boomers retiring (and passing away) will reshape the U.S. economy
Using dynamic pricing to boost your self storage facility’s revenue
🌳 Work with someone experienced in self storage loans at Live Oak Bank! https://www.liveoakbank.com/business-loans/self-storage/
🎙️ Do you have a great story to share on the podcast? You can now apply here! https://form.asana.com/?k=TGU88eU0bFTFW1iHcckuTA&d=1203571084143207
📖 Get AJ's book that teaches you everything he knows about self-storage https://a.co/d/aRSKcSq
More
An entire generation is disappearing, and it’s going to shake more than just the self storage industry. For years, we’ve been hearing about a “silver tsunami,” when baby boomers leave the workforce and start passing on their assets to the next generation of investors. But there’s another layer to this that people aren’t talking about, and it’s going to create a ripple effect throughout the U.S. economy: Baby boomers aren’t just retiring. They’re starting to pass away. By 2035, we’ll have witnessed an unprecedented handover of not just residential real estate but also self storage facilities. Now is one of the best times to invest in self storage because the facilities that are hitting the market are small, mom-and-pop operations that you can buy at a much lower basis than in years past. These unique buying opportunities, combined with institutional-level technology that is finally in the hands of everyday investors looking to increase revenue, could usher us into a new “golden age” for self storage. What you’ll learn in today’s show: The huge “wave” of mom-and-pop facilities that is about to hit the market Why the next 5-10 years will be one of the best times to invest in self storage The three biggest deal-killers that could derail your self storage investment How baby boomers retiring (and passing away) will reshape the U.S. economy Using dynamic pricing to boost your self storage facility’s revenue 🌳 Work with someone experienced in self storage loans at Live Oak Bank! https://www.liveoakbank.com/business-loans/self-storage/ 🎙️ Do you have a great story to share on the podcast? You can now apply here! https://form.asana.com/?k=TGU88eU0bFTFW1iHcckuTA&d=1203571084143207 📖 Get AJ's book that teaches you everything he knows about self-storage https://a.co/d/aRSKcSq