Why People Aren't Buying From You (And the 6 Hidden Reasons Killing Your Sales | Ep. 49
Mon Feb 02 2026
If you’ve been working hard in your business but sales still feel inconsistent, slow, or harder than they should be, this episode is for you. I’m breaking down the six most common and often invisible reasons people are not buying, even when you are showing up, creating content, and doing all the things you have been told you are supposed to do.
After dozens of recent conversations with solopreneurs and small business owners, a clear pattern emerged. It is usually not a bad offer or lack of skill that is holding you back. It is one or more subtle barriers quietly getting in the way of your sales. In this episode, I walk you through each one and share how to start fixing what is actually costing you momentum and confidence.
You’ll learn:
✨ Why unclear positioning creates confusion and stops people from saying yes
✨ How marketing without a clear invitation keeps buyers stuck on the sidelines
✨ Why posting consistently does not always equal real visibility
✨ How burnout shows up in your sales and messaging, even when you try to push through
✨ Why people buy outcomes, not services, and how to clarify your transformation
✨ The difference between building interest and creating real demand
✨ How to identify which barrier is affecting your business the most right now
Whether you feel frustrated by slow sales, confused about what to fix first, or worried that something is wrong with your business, this episode will help you see the real issue more clearly. These barriers are common, fixable, and far more normal than you think.
If you’ve been wondering why people are not buying, yet know you are capable of more, this conversation will give you clarity, relief, and a grounded place to focus your energy so your business can grow in a way that feels aligned, sustainable, and confident.
Join my upcoming masterclass: MAGNETIC BY DESIGN: How to Attract Clients Without Burnout, Confusion, or Feeling Salesy ➡️ rachel-lubchansky.com/masterclass
LET'S CONNECT!
If you’re ready to take the next step in your business, attract your dream clients, or gain clarity on your strategy, I’d love to connect. Whether you’re just starting out or looking to grow, I’m here to support you in building a business that aligns with who you are at your core and the lifestyle you want to live. Simply connect with me through one of these channels:
Website: https://www.rachel-lubchansky.com/
Facebook: https://www.facebook.com/rachel.lubchansky
Facebook Group: J-FEM: https://www.facebook.com/groups/jfemcollective
LinkedIn: https://www.linkedin.com/in/rachel-lubchansky/
You can schedule a consult call with me here:
https://rachellubchansky.as.me/consult
You can also join me inside The Right Room here: https://www.rachel-lubchansky.com/the-right-room
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EPISODE CREDITS:Produced, edited and mixed by Pod2GoMusic from #Uppbeat by Infraction (Tropic of Life)License code: SAZGVKPQTBNJEMWC
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If you’ve been working hard in your business but sales still feel inconsistent, slow, or harder than they should be, this episode is for you. I’m breaking down the six most common and often invisible reasons people are not buying, even when you are showing up, creating content, and doing all the things you have been told you are supposed to do. After dozens of recent conversations with solopreneurs and small business owners, a clear pattern emerged. It is usually not a bad offer or lack of skill that is holding you back. It is one or more subtle barriers quietly getting in the way of your sales. In this episode, I walk you through each one and share how to start fixing what is actually costing you momentum and confidence. You’ll learn: ✨ Why unclear positioning creates confusion and stops people from saying yes ✨ How marketing without a clear invitation keeps buyers stuck on the sidelines ✨ Why posting consistently does not always equal real visibility ✨ How burnout shows up in your sales and messaging, even when you try to push through ✨ Why people buy outcomes, not services, and how to clarify your transformation ✨ The difference between building interest and creating real demand ✨ How to identify which barrier is affecting your business the most right now Whether you feel frustrated by slow sales, confused about what to fix first, or worried that something is wrong with your business, this episode will help you see the real issue more clearly. These barriers are common, fixable, and far more normal than you think. If you’ve been wondering why people are not buying, yet know you are capable of more, this conversation will give you clarity, relief, and a grounded place to focus your energy so your business can grow in a way that feels aligned, sustainable, and confident. Join my upcoming masterclass: MAGNETIC BY DESIGN: How to Attract Clients Without Burnout, Confusion, or Feeling Salesy ➡️ rachel-lubchansky.com/masterclass LET'S CONNECT! If you’re ready to take the next step in your business, attract your dream clients, or gain clarity on your strategy, I’d love to connect. Whether you’re just starting out or looking to grow, I’m here to support you in building a business that aligns with who you are at your core and the lifestyle you want to live. Simply connect with me through one of these channels: Website: https://www.rachel-lubchansky.com/ Facebook: https://www.facebook.com/rachel.lubchansky Facebook Group: J-FEM: https://www.facebook.com/groups/jfemcollective LinkedIn: https://www.linkedin.com/in/rachel-lubchansky/ You can schedule a consult call with me here: https://rachellubchansky.as.me/consult You can also join me inside The Right Room here: https://www.rachel-lubchansky.com/the-right-room -------- EPISODE CREDITS:Produced, edited and mixed by Pod2GoMusic from #Uppbeat by Infraction (Tropic of Life)License code: SAZGVKPQTBNJEMWC