Beauty Industry Ads with Stephanie Mitchell: From Marketing to Motherhood
Wed Jun 04 2025
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In this episode of 'The Beauty of Influence,' Sasha sits down with Stephanie Mitchell, an advertising coach and founder of the Ad Lab program. Stephanie shares her journey from being a marketing director at tech companies to becoming a leading advertising expert for estheticians and hairstylists. She offers invaluable insights into creating effective Instagram and Facebook ad campaigns, the challenges of the beauty industry, and the importance of maintaining integrity in marketing. Stephanie also opens up about her personal experiences with postpartum anxiety and the impact it had on her career. The episode highlights key strategies for boosting posts, running full ad campaigns, and diversifying marketing efforts beyond Instagram. Tune in to learn how Stephanie's innovative approach to ads can help beauty businesses thrive.
Connect with Stephanie:
@stephaniemitchellmarketing on Instagram
Join Stephanie's program, The Ad Lab
Get the easy templates to boost your posts with Boosted Bliss
Check out the on-demand training, From Overlooked to Overbooked in One Month with Instagram Ads
What You'll Hear:
00:00 Introduction and Guest Welcome
01:33 Stephanie Mitchell's Background
02:47 Transition to Beauty Industry
04:00 Creating the Ad Lab Program
06:22 Challenges and Strategies in Beauty Marketing
25:25 Struggling with Mental Health and Business
27:39 Balancing Motherhood and Business
31:30 Boosting Posts vs. Ad Campaigns
Free Resources:
Is your business BUILT TO OWN? Take the free quiz and find out if you're building an asset, or just operating a 24/7 job. Plus, get actionable insights to start shifting from founder-operator to founder-owner.
Market Your Reputation Masterclass: Learn how to leverage what OTHER people are saying about you to book your services and sell out your products.
Understand, Control and Grow Cashflow Masterclass: Daring Haus CFO Mike (my hubby!) put together an easy-to-understand masterclass on cash - because really, we all need to know our numbers to grow our businesses.
Connect with Sasha:
Hang out with Sasha on Instagram and TikTok Follow Daring Haus on Instagram and TikTok Work with Daring Haus: daringhaus.com
More
Send us a text In this episode of 'The Beauty of Influence,' Sasha sits down with Stephanie Mitchell, an advertising coach and founder of the Ad Lab program. Stephanie shares her journey from being a marketing director at tech companies to becoming a leading advertising expert for estheticians and hairstylists. She offers invaluable insights into creating effective Instagram and Facebook ad campaigns, the challenges of the beauty industry, and the importance of maintaining integrity in marketing. Stephanie also opens up about her personal experiences with postpartum anxiety and the impact it had on her career. The episode highlights key strategies for boosting posts, running full ad campaigns, and diversifying marketing efforts beyond Instagram. Tune in to learn how Stephanie's innovative approach to ads can help beauty businesses thrive. Connect with Stephanie: @stephaniemitchellmarketing on Instagram Join Stephanie's program, The Ad Lab Get the easy templates to boost your posts with Boosted Bliss Check out the on-demand training, From Overlooked to Overbooked in One Month with Instagram Ads What You'll Hear: 00:00 Introduction and Guest Welcome 01:33 Stephanie Mitchell's Background 02:47 Transition to Beauty Industry 04:00 Creating the Ad Lab Program 06:22 Challenges and Strategies in Beauty Marketing 25:25 Struggling with Mental Health and Business 27:39 Balancing Motherhood and Business 31:30 Boosting Posts vs. Ad Campaigns Free Resources: Is your business BUILT TO OWN? Take the free quiz and find out if you're building an asset, or just operating a 24/7 job. Plus, get actionable insights to start shifting from founder-operator to founder-owner. Market Your Reputation Masterclass: Learn how to leverage what OTHER people are saying about you to book your services and sell out your products. Understand, Control and Grow Cashflow Masterclass: Daring Haus CFO Mike (my hubby!) put together an easy-to-understand masterclass on cash - because really, we all need to know our numbers to grow our businesses. Connect with Sasha: Hang out with Sasha on Instagram and TikTok Follow Daring Haus on Instagram and TikTok Work with Daring Haus: daringhaus.com