Balancing Business and Social Mission: Zahid Salman, President & CEO of GreenShield
Fri Feb 06 2026
A nonprofit, a bold mission, and a fresh way of thinking about healthcare- this episode tells the story of Windsor-based GreenShield.
From its roots in Southwestern Ontario helping Canadians get the medicine they need, to becoming a national healthcare and insurance company, the podcast explores how the organization grew without losing sight of its purpose.
“We believe that healthcare is a right, not a privilege,” explains Zahid Salman, GreenShield President and CEO. “So this universal cornerstone that we've all lived on ever since we adopted the Canada Health Act is critical to us.”
In conversation with host Goldy Hyder, Salman discusses GreenShield's origins, why the company is putting an emphasis on mental health support and how corporate culture influences the work they do.
With headquarters in Windsor, Ontario, he even shares what makes for the best Windsor Pizza!
Revealing conversations with influential innovators, entrepreneurs and leaders. Listen to more episodes here: thebusinesscouncil.ca/podcasts/
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A nonprofit, a bold mission, and a fresh way of thinking about healthcare- this episode tells the story of Windsor-based GreenShield. From its roots in Southwestern Ontario helping Canadians get the medicine they need, to becoming a national healthcare and insurance company, the podcast explores how the organization grew without losing sight of its purpose. “We believe that healthcare is a right, not a privilege,” explains Zahid Salman, GreenShield President and CEO. “So this universal cornerstone that we've all lived on ever since we adopted the Canada Health Act is critical to us.” In conversation with host Goldy Hyder, Salman discusses GreenShield's origins, why the company is putting an emphasis on mental health support and how corporate culture influences the work they do. With headquarters in Windsor, Ontario, he even shares what makes for the best Windsor Pizza! Revealing conversations with influential innovators, entrepreneurs and leaders. Listen to more episodes here: thebusinesscouncil.ca/podcasts/