NRF 2026: Key Shifts That Will Decide the Agentic Future
Thu Jan 15 2026
From the floor at NRF 2026, Dan Wittner sits down with Freddy Guard from Snowflake to unpack what retail leaders are really talking about this year.
It’s not just about AI—it’s about making AI real.
In this episode of Talk Retail to Me, they cover:
Why “agentic commerce” has become the word of the show
What retailers are learning about turning AI into real business impact
Why data readiness is still the non-negotiable starting point
How knowledge graphs and business context unlock smarter decisions
What leading tech companies are signaling about the future of commerce
Recorded live at NRF 2026, this conversation cuts through the buzzwords and focuses on what matters for retail executives trying to move from experimentation to results.
Listen on Spotify: https://open.spotify.com/episode/7beK6sx6KpLOBvKI59JMSO?si=UjP2SCwPSWaPrqSiuHlvAw
Listen on Apple Podcasts: https://podcasts.apple.com/us/podcast/nrf-2026-key-shifts-that-will-decide-the-agentic-future/id1517831626?i=1000745227526
Listen on Amazon Music: https://music.amazon.com/podcasts/51d97767-74ba-487d-8c6b-5442e1855d2d/episodes/87f581cd-daee-48f7-b01e-5c3175233bd6/talk-retail-to-me-nrf-2026-key-shifts-that-will-decide-the-agentic-future
Listen on Pandora: https://www.pandora.com/podcast/talk-retail-to-me/nrf-2026-key-shifts-that-will-decide-the-agentic-future/PE:1321427396?part=ug-desktop&corr=196351888147364396
Listen or watch all Parker Avery "Talk Retail to Me" podcast episodes: https://parkeravery.com/retail-podcast/
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From the floor at NRF 2026, Dan Wittner sits down with Freddy Guard from Snowflake to unpack what retail leaders are really talking about this year. It’s not just about AI—it’s about making AI real. In this episode of Talk Retail to Me, they cover: Why “agentic commerce” has become the word of the show What retailers are learning about turning AI into real business impact Why data readiness is still the non-negotiable starting point How knowledge graphs and business context unlock smarter decisions What leading tech companies are signaling about the future of commerce Recorded live at NRF 2026, this conversation cuts through the buzzwords and focuses on what matters for retail executives trying to move from experimentation to results. Listen on Spotify: https://open.spotify.com/episode/7beK6sx6KpLOBvKI59JMSO?si=UjP2SCwPSWaPrqSiuHlvAw Listen on Apple Podcasts: https://podcasts.apple.com/us/podcast/nrf-2026-key-shifts-that-will-decide-the-agentic-future/id1517831626?i=1000745227526 Listen on Amazon Music: https://music.amazon.com/podcasts/51d97767-74ba-487d-8c6b-5442e1855d2d/episodes/87f581cd-daee-48f7-b01e-5c3175233bd6/talk-retail-to-me-nrf-2026-key-shifts-that-will-decide-the-agentic-future Listen on Pandora: https://www.pandora.com/podcast/talk-retail-to-me/nrf-2026-key-shifts-that-will-decide-the-agentic-future/PE:1321427396?part=ug-desktop&corr=196351888147364396 Listen or watch all Parker Avery "Talk Retail to Me" podcast episodes: https://parkeravery.com/retail-podcast/