Sales Framing Explained: How Top Closers Control the Conversation
Tue Feb 03 2026
👉 Want to break into high-ticket closing the right way? Join my free closer training & community: https://www.skool.com/closemorecoachingclients/about
Sales framing is one of the most important — and misunderstood — skills in high-ticket sales. In this video, I break down what framing in sales actually is, why it matters, and how top closers use framing to control the conversation without being pushy or manipulative.
Most sales reps think closing is about objections, scripts, or pressure. Elite closers know it's about leadership — and framing is how you lead a prospect toward a decision.
In this training, you'll learn:
What sales framing is (in simple terms)
Why the frame determines who has control on the call
How elite closers set the frame early — before objections show up
Common framing mistakes that kill close rate
How to use framing ethically in high-ticket sales conversations
Whether you're a high-ticket closer, coach, consultant, or sales rep, mastering framing will immediately improve your confidence, clarity, and close rate.
If you want to close more deals without sounding salesy, this is a skill you can't ignore.
👇 Watch until the end to see how framing ties into leadership and trust on every sales call.
📲 Connect with Me Everywhere:
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About Act 1st Closing Academy: The coaching industry doesn't need more closers — it needs professional ones. We train, certify & place elite high-ticket closers who raise the standard of sales in the coaching space.
Subscribe for weekly sales training, leadership lessons, and behind-the-scenes videos on building professional closers & mastering the 1-call close.
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👉 Want to break into high-ticket closing the right way? Join my free closer training & community: https://www.skool.com/closemorecoachingclients/about Sales framing is one of the most important — and misunderstood — skills in high-ticket sales. In this video, I break down what framing in sales actually is, why it matters, and how top closers use framing to control the conversation without being pushy or manipulative. Most sales reps think closing is about objections, scripts, or pressure. Elite closers know it's about leadership — and framing is how you lead a prospect toward a decision. In this training, you'll learn: What sales framing is (in simple terms) Why the frame determines who has control on the call How elite closers set the frame early — before objections show up Common framing mistakes that kill close rate How to use framing ethically in high-ticket sales conversations Whether you're a high-ticket closer, coach, consultant, or sales rep, mastering framing will immediately improve your confidence, clarity, and close rate. If you want to close more deals without sounding salesy, this is a skill you can't ignore. 👇 Watch until the end to see how framing ties into leadership and trust on every sales call. 📲 Connect with Me Everywhere: Instagram → https://www.instagram.com/chandler_molyneux?igsh=MW9mYm96NzJwOWJr&utm_source=qr TikTok → https://www.tiktok.com/@chandler.molyneux?_t=ZP-8z4U4xGgOcw&_r=1 LinkedIn → https://www.linkedin.com/in/chandler-molyneux-375014203?utm_source=share&utm_campaign=share_via&utm_content=profile&utm_medium=ios_app Vlog Channel → https://www.youtube.com/@chandlermolyneux About Act 1st Closing Academy: The coaching industry doesn't need more closers — it needs professional ones. We train, certify & place elite high-ticket closers who raise the standard of sales in the coaching space. Subscribe for weekly sales training, leadership lessons, and behind-the-scenes videos on building professional closers & mastering the 1-call close.