58. Small Business, Big Impact: Why SMEs are the Secret to a Circular Economy
Thu Jan 29 2026
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In this episode, Stephanie McLarty interviews Matthew Lynch, a representative from Green Economy Canada (GEC), discussing the organization's mission to accelerate Canada's transition to a net-zero future. Matthew outlines three key aspects of GEC: its focus on helping businesses reduce greenhouse gas emissions, its specialization in supporting small and medium-sized enterprises (SMEs), and its ambitious goal of mobilizing 10,000 businesses by 2028. The conversation highlights the unique position of SMEs in adopting circular economy practices, emphasizing their inherent innovation, flexibility, and community ties that make them well-suited for sustainable practices.
As the discussion progresses, Matthew shares practical insights into why SMEs should embrace circularity, including cost savings and new business opportunities. He provides examples of successful Canadian businesses like Flashfood and Loop Mission that have turned waste into valuable products. The episode concludes with advice for SMEs on overcoming challenges in implementing circularity, emphasizing the importance of collaboration, starting small, and leveraging existing resources. Matthew also promotes GEC's upcoming Climate Action Bootcamp, aimed at supporting businesses in their sustainability journeys.
Takeaways
Green Economy Canada aims to support 10,000 businesses by 2028.SMEs are well-positioned to adopt circular business models due to their innovation and flexibility.Waste can be reframed as a resource, leading to cost savings for SMEs.Collaboration with suppliers and customers can unlock new sustainability ideas.Practical insights are crucial for implementing sustainability in real-world scenarios.
Thanks for tuning in to The Circular Future. If you enjoyed this episode, please leave us a review on Spotify or Apple Podcasts, or wherever you listen.
Interested in joining us as a guest? Reach out to Sanjay Trivedi at strivedi@quantumlifecycle.com.
Listen to more episodes at https://quantumlifecycle.com/podcast, and stay connected with us on LinkedIn.
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Send us a text In this episode, Stephanie McLarty interviews Matthew Lynch, a representative from Green Economy Canada (GEC), discussing the organization's mission to accelerate Canada's transition to a net-zero future. Matthew outlines three key aspects of GEC: its focus on helping businesses reduce greenhouse gas emissions, its specialization in supporting small and medium-sized enterprises (SMEs), and its ambitious goal of mobilizing 10,000 businesses by 2028. The conversation highlights the unique position of SMEs in adopting circular economy practices, emphasizing their inherent innovation, flexibility, and community ties that make them well-suited for sustainable practices. As the discussion progresses, Matthew shares practical insights into why SMEs should embrace circularity, including cost savings and new business opportunities. He provides examples of successful Canadian businesses like Flashfood and Loop Mission that have turned waste into valuable products. The episode concludes with advice for SMEs on overcoming challenges in implementing circularity, emphasizing the importance of collaboration, starting small, and leveraging existing resources. Matthew also promotes GEC's upcoming Climate Action Bootcamp, aimed at supporting businesses in their sustainability journeys. Takeaways Green Economy Canada aims to support 10,000 businesses by 2028.SMEs are well-positioned to adopt circular business models due to their innovation and flexibility.Waste can be reframed as a resource, leading to cost savings for SMEs.Collaboration with suppliers and customers can unlock new sustainability ideas.Practical insights are crucial for implementing sustainability in real-world scenarios. Thanks for tuning in to The Circular Future. If you enjoyed this episode, please leave us a review on Spotify or Apple Podcasts, or wherever you listen. Interested in joining us as a guest? Reach out to Sanjay Trivedi at strivedi@quantumlifecycle.com. Listen to more episodes at https://quantumlifecycle.com/podcast, and stay connected with us on LinkedIn.