Ep040: The Niche that Makes You Rich – Working With Real Estate Investors
Thu Jan 22 2026
Many real estate agents avoid working with investors. They think investors are too demanding, too analytical, or too focused on price.
But what if investors were actually your most loyal, repeat, and profitable clients?
In this episode, Chris McAllister and Laci LeBlanc sit down with ROOST Director of Sales Priscilla McNamee to break down why working with residential real estate investors might be the niche that changes your business forever.
From cap rates and ROI fears… to loyalty, referrals, and long-term relationships… they unpack what agents really need to know to confidently serve investors — even if math isn’t your thing.
You’ll learn why investors aren’t the “hard clients” they’re made out to be — and how, when served well, they become the most consistent and resilient part of your business.
If you want steadier income, repeat deals, and clients who treat your work like a partnership (not a transaction)… this episode is for you.
KEY TAKEAWAYS
Investors = repeat business – Unlike one-time retail buyers, investors buy and sell over and over again — creating consistent transactions and referrals.You don’t need to be a math expert – You just need to understand the basics (ROI, rents, repair costs). Tools, partners, and simple formulas do the rest.Honesty beats hype – Good investors value straight answers and realistic numbers more than “salesmanship.”Relationships > transactions – Investors hire agents who act like long-term business partners — not just deal closers.Strategic fee flexibility can win deals – Small commission adjustments for high-volume clients can lead to far greater lifetime earnings.Property management is a superpower – Understanding rents, repairs, and operations helps you guide investors with confidence and credibility.Start simple – Call 5 people you know who’ve mentioned investing. Invite them to lunch. Have the conversation.LINKS & RESOURCES
Free Training – How to Work with Residential Real Estate InvestorsSneak Peek – Hey, Chris... Buy Me a Beer! ROOST Referral Program for Licensed Real Estate Agents
P.S. Want more practical tips for growing your real estate business? Our ever-growing library of books, blog posts, podcast episodes, masterclasses, documents, and other tools is at your fingertips.
Learn More >>> The All Things Real Estate Resource Hub
More
Many real estate agents avoid working with investors. They think investors are too demanding, too analytical, or too focused on price. But what if investors were actually your most loyal, repeat, and profitable clients? In this episode, Chris McAllister and Laci LeBlanc sit down with ROOST Director of Sales Priscilla McNamee to break down why working with residential real estate investors might be the niche that changes your business forever. From cap rates and ROI fears… to loyalty, referrals, and long-term relationships… they unpack what agents really need to know to confidently serve investors — even if math isn’t your thing. You’ll learn why investors aren’t the “hard clients” they’re made out to be — and how, when served well, they become the most consistent and resilient part of your business. If you want steadier income, repeat deals, and clients who treat your work like a partnership (not a transaction)… this episode is for you. KEY TAKEAWAYS Investors = repeat business – Unlike one-time retail buyers, investors buy and sell over and over again — creating consistent transactions and referrals.You don’t need to be a math expert – You just need to understand the basics (ROI, rents, repair costs). Tools, partners, and simple formulas do the rest.Honesty beats hype – Good investors value straight answers and realistic numbers more than “salesmanship.”Relationships > transactions – Investors hire agents who act like long-term business partners — not just deal closers.Strategic fee flexibility can win deals – Small commission adjustments for high-volume clients can lead to far greater lifetime earnings.Property management is a superpower – Understanding rents, repairs, and operations helps you guide investors with confidence and credibility.Start simple – Call 5 people you know who’ve mentioned investing. Invite them to lunch. Have the conversation.LINKS & RESOURCES Free Training – How to Work with Residential Real Estate InvestorsSneak Peek – Hey, Chris... Buy Me a Beer! ROOST Referral Program for Licensed Real Estate Agents P.S. Want more practical tips for growing your real estate business? Our ever-growing library of books, blog posts, podcast episodes, masterclasses, documents, and other tools is at your fingertips. Learn More >>> The All Things Real Estate Resource Hub