Ep 93. Why Charging More Didn't Hurt My Business | Thomas Vanamerongen
Mon Feb 02 2026
Most contractors don't undercharge on purpose. They just don't see everything that's actually coming out of their business. In this episode, I sit down with Thomas Vanamerongen of Niagara Waterscapes to talk about the wake-up call that came when he realized his pricing didn't reflect reality. Thomas shares how starting out at $65 an hour quickly turned into $90, then $110, once all the hidden costs were laid out in black and white. We talk about pricing confidence, head trash, and imposter syndrome, and why letting the market tell you no is better than saying no for yourself. We also get into niching down and building recurring maintenance revenue. If pricing ever feels uncomfortable or you've caught yourself second guessing your numbers, this conversation will hit close to home.
Give Niagara Waterscapes a follow: https://www.instagram.com/niagara_waterscapes/
If you're interested in learning more about SynkedUP, check us out:
SynkedUP - Landscape Business Management Software https://synkedup.com/
Follow us on Instagram: @SynkedUP
#pricing #owneroperator #contractor #knowyournumbers #synkedup
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Most contractors don't undercharge on purpose. They just don't see everything that's actually coming out of their business. In this episode, I sit down with Thomas Vanamerongen of Niagara Waterscapes to talk about the wake-up call that came when he realized his pricing didn't reflect reality. Thomas shares how starting out at $65 an hour quickly turned into $90, then $110, once all the hidden costs were laid out in black and white. We talk about pricing confidence, head trash, and imposter syndrome, and why letting the market tell you no is better than saying no for yourself. We also get into niching down and building recurring maintenance revenue. If pricing ever feels uncomfortable or you've caught yourself second guessing your numbers, this conversation will hit close to home. Give Niagara Waterscapes a follow: https://www.instagram.com/niagara_waterscapes/ If you're interested in learning more about SynkedUP, check us out: SynkedUP - Landscape Business Management Software https://synkedup.com/ Follow us on Instagram: @SynkedUP #pricing #owneroperator #contractor #knowyournumbers #synkedup