Wealth Tracker: Is green-chip art the rebellious new player shaking up old-school portfolios?
Fri Feb 06 2026
Art has long been valued as both a cultural asset and a store of wealth, yet most artworks are bought once and never resold.As sustainability and alternative investing reshape the art world, ideas like “green-chip art” are gaining traction, promising to unlock hidden value while keeping art in circulation.
Is there a real, scalable market for resold art, or are headline sales the exception?
On Wealth Tracker, Hongbin Jeong speaks with Milon Goh, CEO of Art Again, on whether the secondary art market can change how we collect, invest and think about art.
See omnystudio.com/listener for privacy information.
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Art has long been valued as both a cultural asset and a store of wealth, yet most artworks are bought once and never resold.As sustainability and alternative investing reshape the art world, ideas like “green-chip art” are gaining traction, promising to unlock hidden value while keeping art in circulation. Is there a real, scalable market for resold art, or are headline sales the exception? On Wealth Tracker, Hongbin Jeong speaks with Milon Goh, CEO of Art Again, on whether the secondary art market can change how we collect, invest and think about art. See omnystudio.com/listener for privacy information.