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Artwork for The Inches: A Podcast About Sports Sponsorship

The Inches: A Podcast About Sports Sponsorship

By Nick Lawson & Rich Franklin
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BusinessPodcastsTechnologyEN-USunited-statesDaily or near-daily
5 / 59 ratings
Welcome to The Inches, a podcast that looks at how digital is changing the sports sponsorship & marketing game. Each week we dive into the struggles and issues we face in the sports and event sponsorship space.Hosted by Nick Lawson & Rich Franklin.Nick is the co-founder of SQWAD, a digital sponsorship activation company that works with some of the biggest sports teams in the world to help them bring ROI & engagement to their in-stadium activations.Rich is the Sr. Director of corporate partnerships for the Oakview Group, Acrisure Arena, and AHL Coachella Valley Firebirds. He has over 30 years of sponsorship sales experience in the sports and radio broadcast industry.Jump in and take a listen as we navigate through some of the toughest and most challenging aspects of the sponsorship business!
Top 86.6% by pitch volume (Rank #43285 of 50,000)Data updated Feb 10, 2026

Key Facts

Publishes
Daily or near-daily
Episodes
274
Founded
N/A
Category
Business
Number of listeners
Private
Hidden on public pages

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Public snapshot
Audience: Under 4K / month
Canonical: https://podpitch.com/podcasts/the-inches-a-podcast-about-sports-sponsorship
Cadence: Active weekly
Reply rate: Under 2%

Latest Episodes

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Rookie & The Vet: Jersey Patches...How do we sell them/do they belong?

Mon Feb 02 2026

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The new inventory sweeping sports in the U.S. over the last decade...jersey & uniform patches. A great awareness piece, but what is the actual value? And how can you make sure that it doesn't clash with the nostalgia of sports? On this episode, we dive into how your team should be thinking about your next jersey patch sale and the brands you pitch to. -- The Inches Podcast is a podcast that looks at sports & event sponsorship and how digital is affecting the industry and landscape. Hosted by Rich Franklin, VP of Partnerships at the Coachella Valley Firebirds and Nick Lawson, Co-founder of SQWAD.

More

The new inventory sweeping sports in the U.S. over the last decade...jersey & uniform patches. A great awareness piece, but what is the actual value? And how can you make sure that it doesn't clash with the nostalgia of sports? On this episode, we dive into how your team should be thinking about your next jersey patch sale and the brands you pitch to. -- The Inches Podcast is a podcast that looks at sports & event sponsorship and how digital is affecting the industry and landscape. Hosted by Rich Franklin, VP of Partnerships at the Coachella Valley Firebirds and Nick Lawson, Co-founder of SQWAD.

Key Metrics

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Pitches sent
6
From PodPitch users
Rank
#43285
Top 86.6% by pitch volume (Rank #43285 of 50,000)
Average rating
5.0
From 9 ratings
Reviews
2
Written reviews (when available)
Publish cadence
Daily or near-daily
Active weekly
Episode count
274
Data updated
Feb 10, 2026
Social followers
N/A

Public Snapshot

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BusinessPodcastsTechnology
Country
United States
Language
EN-US
Language (ISO)
Release cadence
Daily or near-daily
Latest episode date
Mon Feb 02 2026

Audience & Outreach (Public)

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Audience range
Under 4K / month
Public band
Reply rate band
Under 2%
Public band
Response time band
3–6 days
Public band
Replies received
1–5
Public band

Public ranges are rounded for privacy. Unlock the full report for exact values.

Presence & Signals

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Social followers
N/A
Contact available
Yes
Masked on public pages
Sponsors detected
No
Guest format
No

Social links

No public profiles listed.

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Audience & Growth
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Monthly listeners49,360
Reply rate18.2%
Avg response4.1 days
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Contact preview
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Sponsor signals
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Sponsor mentionsLikely
Ad-read historyAvailable
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Reviews

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5 / 59 ratings
Ratings9
Written reviews2

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Frequently Asked Questions About The Inches: A Podcast About Sports Sponsorship

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What is The Inches: A Podcast About Sports Sponsorship about?

Welcome to The Inches, a podcast that looks at how digital is changing the sports sponsorship & marketing game. Each week we dive into the struggles and issues we face in the sports and event sponsorship space.Hosted by Nick Lawson & Rich Franklin.Nick is the co-founder of SQWAD, a digital sponsorship activation company that works with some of the biggest sports teams in the world to help them bring ROI & engagement to their in-stadium activations.Rich is the Sr. Director of corporate partnerships for the Oakview Group, Acrisure Arena, and AHL Coachella Valley Firebirds. He has over 30 years of sponsorship sales experience in the sports and radio broadcast industry.Jump in and take a listen as we navigate through some of the toughest and most challenging aspects of the sponsorship business!

How often does The Inches: A Podcast About Sports Sponsorship publish new episodes?

Daily or near-daily

How many listeners does The Inches: A Podcast About Sports Sponsorship get?

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