Episode 213 - Mum in Business EXPOSES the Truth About Clients, Staff & Burnout - Ellie Edwards
Mon Feb 02 2026
In this episode of The Life of KG, I’m joined by my incredible friend and client Ellie Edwards, owner of Beauty by Ellie Solihull, a lash, brow and now hair salon, plus a successful training academy.
Ellie shares the powerful (and emotional) story of how a family emergency changed her entire career path, leading her from a planned future in the police force to becoming one of Solihull’s most in-demand beauty entrepreneurs.
We dive deep into what it really takes to grow a beauty business today, from mobile appointments until midnight, to managing staff, introducing new services, building a strong team culture, learning boundaries, and scaling while becoming a mum.
This episode is real, raw and full of golden nuggets for any salon owner, educator, or mum in business who wants more freedom, more income and less burnout.
How a sudden life event pushed Ellie into the beauty industry
From retail job + mobile nights to running a packed home salon
Why saying “yes” to everything in the beginning builds long-term success
The reality of burnout, 14-hour days and losing your identity in your business
Learning boundaries and why clients aren’t your friends
The truth about hiring, managing and losing staff
Why pregnancy became her biggest business blessing
How Ellie created a business that makes money without her being on the tools
The rise of threading: the overlooked, high-profit skill salon owners need
Creating online courses and building passive income
Face-to-camera confidence, social media consistency and building trust
Instagram: @beautybyellie
✨ Apply for my Mastermind & mentoring programs
✨ Grab my bestselling book Get Off the Tools + free business toolkit
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In this episode of The Life of KG, I’m joined by my incredible friend and client Ellie Edwards, owner of Beauty by Ellie Solihull, a lash, brow and now hair salon, plus a successful training academy. Ellie shares the powerful (and emotional) story of how a family emergency changed her entire career path, leading her from a planned future in the police force to becoming one of Solihull’s most in-demand beauty entrepreneurs. We dive deep into what it really takes to grow a beauty business today, from mobile appointments until midnight, to managing staff, introducing new services, building a strong team culture, learning boundaries, and scaling while becoming a mum. This episode is real, raw and full of golden nuggets for any salon owner, educator, or mum in business who wants more freedom, more income and less burnout. How a sudden life event pushed Ellie into the beauty industry From retail job + mobile nights to running a packed home salon Why saying “yes” to everything in the beginning builds long-term success The reality of burnout, 14-hour days and losing your identity in your business Learning boundaries and why clients aren’t your friends The truth about hiring, managing and losing staff Why pregnancy became her biggest business blessing How Ellie created a business that makes money without her being on the tools The rise of threading: the overlooked, high-profit skill salon owners need Creating online courses and building passive income Face-to-camera confidence, social media consistency and building trust Instagram: @beautybyellie ✨ Apply for my Mastermind & mentoring programs ✨ Grab my bestselling book Get Off the Tools + free business toolkit