Lori Oliver on Spanx, Sleep, and Risk
Thu Jan 22 2026
Lori Oliver, a former Spanx professional and co-founder of the Sleep Performance brand, shares her journey from growing up in Athens, Georgia, to becoming an entrepreneur focused on sleep hygiene. Lori discusses her upbringing in a health-conscious family, her diverse athletic background, and her career trajectory that led her to work with Spanx and eventually start her own company.