515 Why Marketing Doesn’t Work (Part 3): The Leadership Disconnect
Tue Jan 20 2026
If your company keeps saying “marketing isn’t working,” the problem may not be your ads, content, or lead flow.. In Part 3 of this series, Dave Mastovich breaks down the leadership disconnect: why marketing gets treated like a department instead of an effectiveness system tied directly to revenue, culture, retention, and growth.
This episode explains how real marketing starts with inputs + insights, not outputs and why storytelling is the missing lever that shapes culture and compounds trust.
If you like what you heard, subscribe to our podcast ⬇️
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Google: https://bit.ly/37dCIPs
Podchaser: https://bit.ly/37ojHtG
Spotify: https://spoti.fi/3f4biOQ
TuneIn: https://bit.ly/3dWws1b
Stitcher: https://bit.ly/2MPIZYc
To learn more about MASSolutions, head over to massolutions.biz
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If your company keeps saying “marketing isn’t working,” the problem may not be your ads, content, or lead flow.. In Part 3 of this series, Dave Mastovich breaks down the leadership disconnect: why marketing gets treated like a department instead of an effectiveness system tied directly to revenue, culture, retention, and growth. This episode explains how real marketing starts with inputs + insights, not outputs and why storytelling is the missing lever that shapes culture and compounds trust. If you like what you heard, subscribe to our podcast ⬇️ Apple: https://apple.co/3dMVyPR Google: https://bit.ly/37dCIPs Podchaser: https://bit.ly/37ojHtG Spotify: https://spoti.fi/3f4biOQ TuneIn: https://bit.ly/3dWws1b Stitcher: https://bit.ly/2MPIZYc To learn more about MASSolutions, head over to massolutions.biz