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The Storytellers Edge

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If they don’t understand it, they won’t write a check for it. Most business messages are too long, too vague, and too forgettable. If your audience doesn’t get what you do in 30 seconds or less, they’re already gone. Welcome to The Storyteller’s Edge—the podcast that helps you turn big ideas into sharp, clear, high-impact messages that drive real business results. Hosted by ”Ginger Zumaeta”—3x Emmy Award-winner, business messaging strategist, and author of ”Deckonomics®—this show delivers battle-tested storytelling techniques, real-world case studies, and expert insights.
Top 85.2% by pitch volume (Rank #42607 of 50,000)Data updated Feb 10, 2026

Key Facts

Publishes
N/A
Episodes
28
Founded
N/A
Category
Marketing
Number of listeners
Private
Hidden on public pages

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Public snapshot
Audience: Under 4K / month
Canonical: https://podpitch.com/podcasts/the-storytellers-edge
Reply rate: Under 2%

Latest Episodes

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How to introduce yourself and build credibility immediately

Wed Jan 14 2026

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Have you ever walked into a room and been asked to introduce yourself — and suddenly felt the pressure to get it right? Your brain scans. Do you give the title? The background? The polished version that sounds safe but says nothing? In today’s episode of The Storyteller’s Edge, Ginger breaks down one of the most underestimated moments leaders face: the first fifteen seconds of a new conversation. Because an introduction isn’t about explaining who you are. It’s about whether the other person leaves with a reason to take you seriously — and keep talking. You’ll hear the four-part structure Ginger teaches leaders to introduce themselves with clarity and authority, without rambling, over-polishing, or reading their LinkedIn bio out loud. HERE ARE THE 4 KEY TAKEAWAYS FROM THIS EPISODE: 1. The Room Isn’t Listening for Your Background It’s listening for how you think. Introductions work when they signal judgment and clarity — not when they summarize experience. 2. Titles Create Noise, Not Credibility Most titles mean nothing outside your company. Plain language makes your role easy to understand and easy to repeat — which is how authority spreads. 3. Credibility Lives in One Verifiable Proof Point Long credential lists weaken belief. One real, checkable fact does more work than five vague claims ever could. 4. Strong Introductions Don’t End — They Open When an intro hands the floor back with a thoughtful, relevant question, the conversation keeps moving — and you stay in control of the moment. Ginger introduces the NICE framework — Name, Identity, Credibility, Engage — a simple structure leaders use to land with authority in new rooms and new roles. Want more moments like this? Subscribe so you never miss an episode of The Storyteller’s Edge. --- Storyteller’s Edge isn’t just a podcast—it’s also a newsletter. Get the insights delivered weekly to your inbox. Subscribe at: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://www.motive3.com/newsletter⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ Want to work with us contact us at: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://www.motive3.com/contact-us ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ Connect with Ginger: LinkedIn: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠@gingerzumaeta⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ ---- Subscribe and Review Hit subscribe and drop us a review! It helps more founders, execs, and brand leaders find the tools to make their messaging impossible to ignore. Thanks for listening to The Storyteller's Edge.

More

Have you ever walked into a room and been asked to introduce yourself — and suddenly felt the pressure to get it right? Your brain scans. Do you give the title? The background? The polished version that sounds safe but says nothing? In today’s episode of The Storyteller’s Edge, Ginger breaks down one of the most underestimated moments leaders face: the first fifteen seconds of a new conversation. Because an introduction isn’t about explaining who you are. It’s about whether the other person leaves with a reason to take you seriously — and keep talking. You’ll hear the four-part structure Ginger teaches leaders to introduce themselves with clarity and authority, without rambling, over-polishing, or reading their LinkedIn bio out loud. HERE ARE THE 4 KEY TAKEAWAYS FROM THIS EPISODE: 1. The Room Isn’t Listening for Your Background It’s listening for how you think. Introductions work when they signal judgment and clarity — not when they summarize experience. 2. Titles Create Noise, Not Credibility Most titles mean nothing outside your company. Plain language makes your role easy to understand and easy to repeat — which is how authority spreads. 3. Credibility Lives in One Verifiable Proof Point Long credential lists weaken belief. One real, checkable fact does more work than five vague claims ever could. 4. Strong Introductions Don’t End — They Open When an intro hands the floor back with a thoughtful, relevant question, the conversation keeps moving — and you stay in control of the moment. Ginger introduces the NICE framework — Name, Identity, Credibility, Engage — a simple structure leaders use to land with authority in new rooms and new roles. Want more moments like this? Subscribe so you never miss an episode of The Storyteller’s Edge. --- Storyteller’s Edge isn’t just a podcast—it’s also a newsletter. Get the insights delivered weekly to your inbox. Subscribe at: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://www.motive3.com/newsletter⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ Want to work with us contact us at: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://www.motive3.com/contact-us ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ Connect with Ginger: LinkedIn: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠@gingerzumaeta⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ ---- Subscribe and Review Hit subscribe and drop us a review! It helps more founders, execs, and brand leaders find the tools to make their messaging impossible to ignore. Thanks for listening to The Storyteller's Edge.

Key Metrics

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Pitches sent
7
From PodPitch users
Rank
#42607
Top 85.2% by pitch volume (Rank #42607 of 50,000)
Average rating
N/A
Ratings count may be unavailable
Reviews
N/A
Written reviews (when available)
Publish cadence
N/A
Episode count
28
Data updated
Feb 10, 2026
Social followers
1.4K

Public Snapshot

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Country
United States
Language
EN-US
Language (ISO)
Release cadence
N/A
Latest episode date
Wed Jan 14 2026

Audience & Outreach (Public)

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Audience range
Under 4K / month
Public band
Reply rate band
Under 2%
Public band
Response time band
Private
Hidden on public pages
Replies received
Private
Hidden on public pages

Public ranges are rounded for privacy. Unlock the full report for exact values.

Presence & Signals

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Social followers
1.4K
Contact available
Yes
Masked on public pages
Sponsors detected
Private
Hidden on public pages
Guest format
Private
Hidden on public pages

Social links

No public profiles listed.

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Audience & Growth
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Monthly listeners49,360
Reply rate18.2%
Avg response4.1 days
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Contact preview
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Sponsor signals
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Sponsor mentionsLikely
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Frequently Asked Questions About The Storytellers Edge

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What is The Storytellers Edge about?

If they don’t understand it, they won’t write a check for it. Most business messages are too long, too vague, and too forgettable. If your audience doesn’t get what you do in 30 seconds or less, they’re already gone. Welcome to The Storyteller’s Edge—the podcast that helps you turn big ideas into sharp, clear, high-impact messages that drive real business results. Hosted by ”Ginger Zumaeta”—3x Emmy Award-winner, business messaging strategist, and author of ”Deckonomics®—this show delivers battle-tested storytelling techniques, real-world case studies, and expert insights.

How often does The Storytellers Edge publish new episodes?

The Storytellers Edge publishes on a variable schedule.

How many listeners does The Storytellers Edge get?

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