84: Radio Promo Voice with Abi Phillips
Tue Feb 03 2026
We're absolutely buzzing to bring you our chat with the brilliant Abi Phillips – a voice actor who's been working in the industry for 16 years and has the awards to prove it.
You've definitely heard Abi's voice. Whether you've been flicking through radio stations, watching telly, or waiting on hold (she makes even that sound good), her warm, earthy British tones have been keeping you company. She's an award-winning powerhouse in radio and TV commercials and promos, but she's equally at home delivering crystal-clear e-learning, trustworthy corporate narrations, or voicing events and award ceremonies as the Voice of God. Basically, she's the Swiss Army knife of voice actors.
Abi's journey started young – like, properly young – and we were fascinated to hear how she navigated the tricky transition from child voiceover artist to independent adult voice actor. Spoiler: it wasn't always smooth sailing, but the insights she shares are absolute gold.
In this episode, we dive into:
The Promo World – Abi gets into the details of radio promos, explaining what it actually takes to be a promo voice and how those sessions differ from your standard commercial work. If you've ever wondered why promo voices have that thing about them, Abi breaks it down beautifully.
Station Voices and Career Strategy – Being a station voice is prestigious, but does it box you in? Abi gets refreshingly honest about how being the voice of a radio station can affect what other jobs come your way, and how to navigate those waters.
Age in the Industry – We asked the question: Is promo work a young person's game? Abi's answer might surprise you (and reassure a few of us!).
From her First Class BA Hons in Performing Arts at Winchester University to her current status as a multi-award-winning voice with serious versatility, Abi's got stories, wisdom, and that grounded perspective we love. Whether she's delivering punchy, conversational reads or sinking into a deep, gritty character with attitude, she brings authenticity and skill in equal measure.
This is one of those conversations that feels like chatting with a mate who just happens to know loads about the business. Perfect listening whether you're a seasoned pro or just starting out.
Grab a brew, settle in, and let's get into it.
Find Abi online:
Website - https://voiceoverabi.com/Instagram - https://www.instagram.com/voiceoverabiLinkedin - https://www.linkedin.com/in/voiceoverabi/TikTok - https://www.tiktok.com/@voiceoverabiAnnette Rizzo also joins us fresh from Equity's recent meeting to give us an update on everything they are working on.
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📣 For more information about The Voiceover Social visit:
– The Voiceover Social Website - https://thevosocial.com/
– Subscribe to our newsletter - https://thevosocial.com/newsletter/
– See which events are coming soon - https://thevosocial.com/events/
– Find your closest VO Social group - https://thevosocial.com/socials/
🥳 The Great Big Voiceover Social - https://greatbigvosocial.com/
🌐 Find us online:
- Instagram - https://www.instagram.com/thevosocial
- Facebook Page - https://www.facebook.com/TheVOSocial
- Facebook Group - https://www.facebook.com/groups/1498027110496615/
- LinkedIn - https://www.linkedin.com/company/thevosocial
📣 About B Double E:
Rob Bee and Helen Bee run B Double E - together we help voiceovers to be seen and heard.
- B Double E website - https://b-double-e.co.uk/
- B Double E email list - https://b-double-e.co.uk/newsletter/
- B Double E events - https://b-double-e.co.uk/events/
- B Double E blog - https://b-double-e.co.uk/blog/
- B Double E services - https://b-double-e.co.uk/services/
Podcast sponsored by B Double E.
Theme tune by Rob Bee.
All audio production by Rob Bee.
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We're absolutely buzzing to bring you our chat with the brilliant Abi Phillips – a voice actor who's been working in the industry for 16 years and has the awards to prove it. You've definitely heard Abi's voice. Whether you've been flicking through radio stations, watching telly, or waiting on hold (she makes even that sound good), her warm, earthy British tones have been keeping you company. She's an award-winning powerhouse in radio and TV commercials and promos, but she's equally at home delivering crystal-clear e-learning, trustworthy corporate narrations, or voicing events and award ceremonies as the Voice of God. Basically, she's the Swiss Army knife of voice actors. Abi's journey started young – like, properly young – and we were fascinated to hear how she navigated the tricky transition from child voiceover artist to independent adult voice actor. Spoiler: it wasn't always smooth sailing, but the insights she shares are absolute gold. In this episode, we dive into: The Promo World – Abi gets into the details of radio promos, explaining what it actually takes to be a promo voice and how those sessions differ from your standard commercial work. If you've ever wondered why promo voices have that thing about them, Abi breaks it down beautifully. Station Voices and Career Strategy – Being a station voice is prestigious, but does it box you in? Abi gets refreshingly honest about how being the voice of a radio station can affect what other jobs come your way, and how to navigate those waters. Age in the Industry – We asked the question: Is promo work a young person's game? Abi's answer might surprise you (and reassure a few of us!). From her First Class BA Hons in Performing Arts at Winchester University to her current status as a multi-award-winning voice with serious versatility, Abi's got stories, wisdom, and that grounded perspective we love. Whether she's delivering punchy, conversational reads or sinking into a deep, gritty character with attitude, she brings authenticity and skill in equal measure. This is one of those conversations that feels like chatting with a mate who just happens to know loads about the business. Perfect listening whether you're a seasoned pro or just starting out. Grab a brew, settle in, and let's get into it. Find Abi online: Website - https://voiceoverabi.com/Instagram - https://www.instagram.com/voiceoverabiLinkedin - https://www.linkedin.com/in/voiceoverabi/TikTok - https://www.tiktok.com/@voiceoverabiAnnette Rizzo also joins us fresh from Equity's recent meeting to give us an update on everything they are working on. ••••••••••••••••• 📣 For more information about The Voiceover Social visit: – The Voiceover Social Website - https://thevosocial.com/ – Subscribe to our newsletter - https://thevosocial.com/newsletter/ – See which events are coming soon - https://thevosocial.com/events/ – Find your closest VO Social group - https://thevosocial.com/socials/ 🥳 The Great Big Voiceover Social - https://greatbigvosocial.com/ 🌐 Find us online: - Instagram - https://www.instagram.com/thevosocial - Facebook Page - https://www.facebook.com/TheVOSocial - Facebook Group - https://www.facebook.com/groups/1498027110496615/ - LinkedIn - https://www.linkedin.com/company/thevosocial 📣 About B Double E: Rob Bee and Helen Bee run B Double E - together we help voiceovers to be seen and heard. - B Double E website - https://b-double-e.co.uk/ - B Double E email list - https://b-double-e.co.uk/newsletter/ - B Double E events - https://b-double-e.co.uk/events/ - B Double E blog - https://b-double-e.co.uk/blog/ - B Double E services - https://b-double-e.co.uk/services/ Podcast sponsored by B Double E. Theme tune by Rob Bee. All audio production by Rob Bee.