The Changes I've Made to Volume and Why (Ep 90)
Mon Jan 19 2026
The biggest challenge facing online coaches and creators isn't conversion - it's lack of leads. Learn why Instagram should be your primary focus in 2026 and how to build a lead generation system that actually works.
The Real Problem
Most coaches lack enough leads to hit their goalsVisibility matters more than perfecting conversion tacticsInstagram drives both traffic AND conversion (unlike ads alone)
The Volume Content Method
6 content types: 2 for reach, 2 for community, 2 for salesStrategic planning aligned with sales objectivesCommunity building increases conversions from 10% to 25-30%
Implementation Tools
ManyChat funnel templates30+ story scripts for leads and salesBi-weekly planning and co-working sessionsOn-demand content reviews and feedback
Key Takeaways✓ You can't convert leads you don't have
✓ Organic Instagram strategy can double conversion rates
✓ Community building is essential for high conversions
✓ Implementation beats strategy alone
Connect with Vix:
Join VOLUME: https://vixmeldrew.com/volume
Instagram: @vixmeldrew
Threads: @vixmeldrew
Website: https://vixmeldrew.com/
More
The biggest challenge facing online coaches and creators isn't conversion - it's lack of leads. Learn why Instagram should be your primary focus in 2026 and how to build a lead generation system that actually works. The Real Problem Most coaches lack enough leads to hit their goalsVisibility matters more than perfecting conversion tacticsInstagram drives both traffic AND conversion (unlike ads alone) The Volume Content Method 6 content types: 2 for reach, 2 for community, 2 for salesStrategic planning aligned with sales objectivesCommunity building increases conversions from 10% to 25-30% Implementation Tools ManyChat funnel templates30+ story scripts for leads and salesBi-weekly planning and co-working sessionsOn-demand content reviews and feedback Key Takeaways✓ You can't convert leads you don't have ✓ Organic Instagram strategy can double conversion rates ✓ Community building is essential for high conversions ✓ Implementation beats strategy alone Connect with Vix: Join VOLUME: https://vixmeldrew.com/volume Instagram: @vixmeldrew Threads: @vixmeldrew Website: https://vixmeldrew.com/