We Know Marketing, We Promise

Business etiquette is not old-fashioned. It is not optional. And it is definitely not about being polite for politeness’ sake. In this episode, we unpack how the way you communicate, schedule, follow up, and respect people’s time directly shapes your reputation, credibility, and long-term opportunities in business. This conversation gets very practical and very honest about the small behaviors that quietly close doors, burn bridges, and position you as a commodity instead of a trusted expert or partner. From email timing to calendar boundaries to thank-you notes, etiquette is framed as a strategic brand signal, not a personality trait. In this episode, we cover: Why poor business etiquette signals entitlement, not confidence How email habits impact client trust and mental load When an email should be a call, Loom, or meeting instead Why scheduling outside business hours creates unhealthy expectations The role of boundaries in protecting your time, energy, and brand How no-shows and poor follow-up damage your reputation quietly Why thanking people for their time is not optional The difference between being helpful and being taken advantage of How etiquette builds relational equity that compounds over time Why character matters more than skill in long-term business success How people decide whether or not to recommend you behind closed doors If you feel overlooked, disrespected, or stuck chasing opportunities instead of being referred into rooms, this episode will help you understand how small shifts in professionalism and communication can dramatically change how people experience your brand. Subscribe for weekly conversations on branding, marketing, leadership, and building businesses that last.