029 - Where Are They Now? with Heather Bayer
Thu Jan 15 2026
Heather Bayer was one of the very first people in her industry to ever launch a podcast, and more than a decade later she is still showing up every single week. In this conversation, I sit down with Heather to look back on the long arc of her creative life. From buying podcasting equipment in 2007 and letting it sit untouched for six years, to launching Vacation Rental Success in 2013 and publishing more than six hundred and fifty episodes since then,
Heather’s story is a powerful reflection on what happens when someone decides to take their voice seriously and keeps going through every season of change.
Insights from this conversation
Starting a podcast with a professional mindset from day one creates a foundation that supports long term consistency.
Defining an ideal client avatar and speaking to one specific person changes how content is created and how it lands.
A podcast becomes powerful when it is built for the listener rather than as a personal vanity project.
Weekly consistency builds trust and becomes part of people’s lives in ways that statistics do not always reveal.
Even a smaller audience can have an enormous impact when those listeners are deeply connected to the voice they hear.
Interviews can accelerate thought leadership through relationships and credibility by association.
Listener emails and personal messages often provide the emotional fuel that keeps creators going.
A podcast can quietly become the primary driver of long term business relationships.
Platforms change, but a trusted voice continues to create connection across time.
Creation that unfolds over years becomes part of a person’s identity.
Links and resources
Heather Bayer’s website: https://vacationrentalformula.com
Heather’s email: heather@vacationrentalformula.com
Vacation Rental Success Podcast: Apple | Spotify | YouTube
Podcasting A to Z
Podcasting A to Z
Heather’s story is powerful because she chose to take her voice seriously and commit to showing up. If you have been thinking about starting a podcast, relaunching one that has gone quiet, or bringing new life to something you already created, my next session of Podcasting A to Z is starting soon.
This is the same program Heather went through when she finally pulled that dusty equipment off the shelf, learned how to wire it all together, and launched what would become more than six hundred episodes of consistent, professional podcasting.
It is where I personally walk you through every step of creating a great-sounding audio podcast with clarity, confidence, and a proven plan.
You can find all the details at PodcastingAtoZ.com.
More
Heather Bayer was one of the very first people in her industry to ever launch a podcast, and more than a decade later she is still showing up every single week. In this conversation, I sit down with Heather to look back on the long arc of her creative life. From buying podcasting equipment in 2007 and letting it sit untouched for six years, to launching Vacation Rental Success in 2013 and publishing more than six hundred and fifty episodes since then, Heather’s story is a powerful reflection on what happens when someone decides to take their voice seriously and keeps going through every season of change. Insights from this conversation Starting a podcast with a professional mindset from day one creates a foundation that supports long term consistency. Defining an ideal client avatar and speaking to one specific person changes how content is created and how it lands. A podcast becomes powerful when it is built for the listener rather than as a personal vanity project. Weekly consistency builds trust and becomes part of people’s lives in ways that statistics do not always reveal. Even a smaller audience can have an enormous impact when those listeners are deeply connected to the voice they hear. Interviews can accelerate thought leadership through relationships and credibility by association. Listener emails and personal messages often provide the emotional fuel that keeps creators going. A podcast can quietly become the primary driver of long term business relationships. Platforms change, but a trusted voice continues to create connection across time. Creation that unfolds over years becomes part of a person’s identity. Links and resources Heather Bayer’s website: https://vacationrentalformula.com Heather’s email: heather@vacationrentalformula.com Vacation Rental Success Podcast: Apple | Spotify | YouTube Podcasting A to Z Podcasting A to Z Heather’s story is powerful because she chose to take her voice seriously and commit to showing up. If you have been thinking about starting a podcast, relaunching one that has gone quiet, or bringing new life to something you already created, my next session of Podcasting A to Z is starting soon. This is the same program Heather went through when she finally pulled that dusty equipment off the shelf, learned how to wire it all together, and launched what would become more than six hundred episodes of consistent, professional podcasting. It is where I personally walk you through every step of creating a great-sounding audio podcast with clarity, confidence, and a proven plan. You can find all the details at PodcastingAtoZ.com.