Loyalty Card Programs Increase More than Share of Wallet | BankTalk Episode 139
Tue Feb 03 2026
Join the discussion with Beth McCoy, CEO of CORA Loyalty, on CORA Group’s recent survey of over 2,000 adults that found the top factor influencing which credit card Americans choose is Loyalty and rewards programs (50%). Rewards won out ahead of convenience (38%), credit limit (36%), fees (32%), interest rate (32%), and security / fraud protection (31%). We dive deep into comprehensive loyalty programs, and share actionable insights into how FI’s can turn this consumer interest into revenue-driving banking relationships.
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Presented by Remedy Consulting
For more information on BankTalk:
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Subscribe to BankTalk News
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To speak on the BankTalk Podcast, please email us.
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Join the discussion with Beth McCoy, CEO of CORA Loyalty, on CORA Group’s recent survey of over 2,000 adults that found the top factor influencing which credit card Americans choose is Loyalty and rewards programs (50%). Rewards won out ahead of convenience (38%), credit limit (36%), fees (32%), interest rate (32%), and security / fraud protection (31%). We dive deep into comprehensive loyalty programs, and share actionable insights into how FI’s can turn this consumer interest into revenue-driving banking relationships. Send us a text Presented by Remedy Consulting For more information on BankTalk: BankTalk Website Subscribe to BankTalk News Remedy Consulting Website Remedy LinkedIn To speak on the BankTalk Podcast, please email us.