Founder First Growth With Jamie Weeks and Founders Row
Mon Feb 02 2026
This week on Call Your Publicist, we sit down with Jamie Weeks, founder and investor behind some of the most recognizable names in boutique fitness and recovery, including Orange Theory and Sweathouse. Jamie has helped scale multiple businesses from early traction to major exits, with more than $110M in total enterprise value across three deals.
In this episode, Jamie breaks down what it really takes to grow from one location to three, then three to ten, then ten to forty, and why that first stage is always the hardest. We talk about the hiring philosophy he swears by, the risks founders underestimate when scaling, and why leading with empathy is not soft. It is strategy.
Jamie also shares what inspired him to launch Founders Row, his founder first approach to investing, and why he believes the private equity playbook needs an update.
The story behind Founders Row and what founder first partnership actually looks like
🎧 Listen now on YouTube, Spotify, or Apple Podcasts.New episodes drop every Monday. This is your weekly reminder to Call Your Publicist.
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This week on Call Your Publicist, we sit down with Jamie Weeks, founder and investor behind some of the most recognizable names in boutique fitness and recovery, including Orange Theory and Sweathouse. Jamie has helped scale multiple businesses from early traction to major exits, with more than $110M in total enterprise value across three deals. In this episode, Jamie breaks down what it really takes to grow from one location to three, then three to ten, then ten to forty, and why that first stage is always the hardest. We talk about the hiring philosophy he swears by, the risks founders underestimate when scaling, and why leading with empathy is not soft. It is strategy. Jamie also shares what inspired him to launch Founders Row, his founder first approach to investing, and why he believes the private equity playbook needs an update. The story behind Founders Row and what founder first partnership actually looks like 🎧 Listen now on YouTube, Spotify, or Apple Podcasts.New episodes drop every Monday. This is your weekly reminder to Call Your Publicist.