Are Your Emails Going to Spam? What Photographers Need to Know About Deliverability
Wed Feb 04 2026
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You can write great emails — but if they’re landing in spam, they’re not doing their job.
In this episode of the Girl Means Business Podcast, we’re breaking down email deliverability in a simple, non-technical way so photographers can make sure their emails are actually reaching their audience.
We’ll talk about what email deliverability really means, why it matters more than your open rate, and the common mistakes that send your emails straight to the promotions or spam folder — without you even realizing it.
In this episode, you’ll learn:
What email deliverability is and why it matters for photographersWhy your emails might not be getting opened (even with a good subject line)Common email marketing mistakes that hurt deliverabilitySimple steps you can take to improve inbox placementHow consistency, list health, and content all play a role in email successIf you’re building an email list to book more clients, fill slow seasons, or stay visible without relying on social media, this episode will help you protect that list and make sure your emails actually get seen.
🎧 Tune in to learn how to improve email deliverability and get more eyes on the emails you’re already writing.
It's a SECRET PODCAST just for YOU!
If you are tired of fighting with an algorithm or keeping up with social media trends, then it's time to change things up!
Inside the 7-day Booking Blueprint private podcast I am sharing the EXACT marketing strategy that has kept my photography business booked for the last 8 years!
Start Listening NOW --> https://girlmeansbusiness.myflodesk.com/pivatepod
Support the show
✨ Join The Marketing Collective FREE Facebook Group for Photographers ✨
https://www.facebook.com/share/g/1Bt71yqEg4/
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✨ Got a burning biz question? ✨
I’m all ears! Drop your question here, and I might just answer it in an upcoming episode! ➡️ https://docs.google.com/forms/d/1R0DmOLEQ8xjWf98Xcf7K9YBhhaXRiIkuoOTqirVHlRk/prefill
_______________________________________
💡 Let’s Grow Your Business (The Easy Way!):
Done-For-You Monthly Content: Skip the stress & get content that converts ➡️ - www.girlmeansbusiness.com/resources
1:1 Coaching With Me: Personalized strategy to take your biz to the next level ➡️: www.girlmeansbusiness.com/contact
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🎁 Freebies (Because Who Doesn’t Love Free Stuff?!)
Email Marketing Starter Kit – Get clients sliding into your inbox ➡️ - www.girlmeansbusiness.com/emailkit
Know Your Niche Workbook – Find your focus & attract dream clients ➡️ - https://spring-feather-348.myflodesk.com/
______________________________________
Let’s Be Business Besties!
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Send Me A Message or Question About This Episode Try FLODESK and save 25% - https://flodesk.com/c/GIRL50 You can write great emails — but if they’re landing in spam, they’re not doing their job. In this episode of the Girl Means Business Podcast, we’re breaking down email deliverability in a simple, non-technical way so photographers can make sure their emails are actually reaching their audience. We’ll talk about what email deliverability really means, why it matters more than your open rate, and the common mistakes that send your emails straight to the promotions or spam folder — without you even realizing it. In this episode, you’ll learn: What email deliverability is and why it matters for photographersWhy your emails might not be getting opened (even with a good subject line)Common email marketing mistakes that hurt deliverabilitySimple steps you can take to improve inbox placementHow consistency, list health, and content all play a role in email successIf you’re building an email list to book more clients, fill slow seasons, or stay visible without relying on social media, this episode will help you protect that list and make sure your emails actually get seen. 🎧 Tune in to learn how to improve email deliverability and get more eyes on the emails you’re already writing. It's a SECRET PODCAST just for YOU! If you are tired of fighting with an algorithm or keeping up with social media trends, then it's time to change things up! Inside the 7-day Booking Blueprint private podcast I am sharing the EXACT marketing strategy that has kept my photography business booked for the last 8 years! Start Listening NOW --> https://girlmeansbusiness.myflodesk.com/pivatepod Support the show ✨ Join The Marketing Collective FREE Facebook Group for Photographers ✨ https://www.facebook.com/share/g/1Bt71yqEg4/ _______________________________________ ✨ Got a burning biz question? ✨ I’m all ears! Drop your question here, and I might just answer it in an upcoming episode! ➡️ https://docs.google.com/forms/d/1R0DmOLEQ8xjWf98Xcf7K9YBhhaXRiIkuoOTqirVHlRk/prefill _______________________________________ 💡 Let’s Grow Your Business (The Easy Way!): Done-For-You Monthly Content: Skip the stress & get content that converts ➡️ - www.girlmeansbusiness.com/resources 1:1 Coaching With Me: Personalized strategy to take your biz to the next level ➡️: www.girlmeansbusiness.com/contact _______________________________________ 🎁 Freebies (Because Who Doesn’t Love Free Stuff?!) Email Marketing Starter Kit – Get clients sliding into your inbox ➡️ - www.girlmeansbusiness.com/emailkit Know Your Niche Workbook – Find your focus & attract dream clients ➡️ - https://spring-feather-348.myflodesk.com/ ______________________________________ Let’s Be Business Besties! Instagram: www.instagram.com/girlmeansbusiness Facebook: www.facebook.com/girlmeansbusiness