Why Energy Prices Feel Out of Control
Fri Feb 06 2026
Energy bills have become a source of frustration for many people. They arrive once a month, often higher than expected, with little explanation for what’s driving the increase. At the same time, headlines point to artificial intelligence, electric vehicles, and a power grid under growing strain, but often fail to explain how these forces are connected or what consumers can actually do about them.
Adam Cain works at that intersection. He’s a marketing and technology leader at ElectricityRates.com, a consumer platform built by Power Target, a technology company that helps people navigate energy choices in deregulated markets.
In this conversation, we talk about why energy pricing has become so confusing, how decades-old infrastructure collided with new forms of demand, and why stability (not just lower prices) is becoming the thing people value most.
Episode Guest: Adam Cain, VP Growth Marketing, ElectricityRates.com
━━━━━━━━━━━━━━━━━━━━━━
🎥 [WEBINAR] - The CFO-Proof Marketing Playbook
How Manufacturers Prove Marketing’s Revenue Impact In HubSpot
👉 Watch The Replay
━━━━━━━━━━━━
📚 Episode Resources:
Website: https://electricityrates.com
FB: https://www.facebook.com/ElectricRates
X: https://twitter.com/electric_rates
Interview with Adam:
👉 https://www.npws.net/podcast/energy-prices-explained
━━━━━━━━━━━━
🎧 Subscribe to our podcast:
Spotify: https://bit.ly/3PSWIyI
Apple Podcasts: https://bit.ly/3RvlHte
Youtube: https://bit.ly/3RDzkXg
Deezer: https://bit.ly/3PvQaof
Amazon Music: https://bit.ly/3PQlijS
━━━━━━━━━━━━━
💬 Follow us on social media:
Instagram: https://www.instagram.com/greennewperspective/
LinkedIn: https://www.linkedin.com/company/new-perspective-marketing/
━━━━━━━━━━━━━━━━━━━━━━
🌍 Podcast Created by New Perspective Marketing
This podcast is proudly created by New Perspective Marketing, a dynamic growth marketing agency in Boston, MA, celebrating 20 years in business. We help sustainably focused B2B organizations grow their brands and scale up revenue. If you or your organization is looking to grow, visit https://www.npws.com for more info.
━━━━━━━━━━━━━━
💚 Green New Perspective Team:
Host & Co-Producer: Dunya Jovanovic
Executive Producer: Marko Bodiroza
Creator: Nathan Harris
#Sustainability #Cleantech #podcast #GreenNewPerspective
More
Energy bills have become a source of frustration for many people. They arrive once a month, often higher than expected, with little explanation for what’s driving the increase. At the same time, headlines point to artificial intelligence, electric vehicles, and a power grid under growing strain, but often fail to explain how these forces are connected or what consumers can actually do about them. Adam Cain works at that intersection. He’s a marketing and technology leader at ElectricityRates.com, a consumer platform built by Power Target, a technology company that helps people navigate energy choices in deregulated markets. In this conversation, we talk about why energy pricing has become so confusing, how decades-old infrastructure collided with new forms of demand, and why stability (not just lower prices) is becoming the thing people value most. Episode Guest: Adam Cain, VP Growth Marketing, ElectricityRates.com ━━━━━━━━━━━━━━━━━━━━━━ 🎥 [WEBINAR] - The CFO-Proof Marketing Playbook How Manufacturers Prove Marketing’s Revenue Impact In HubSpot 👉 Watch The Replay ━━━━━━━━━━━━ 📚 Episode Resources: Website: https://electricityrates.com FB: https://www.facebook.com/ElectricRates X: https://twitter.com/electric_rates Interview with Adam: 👉 https://www.npws.net/podcast/energy-prices-explained ━━━━━━━━━━━━ 🎧 Subscribe to our podcast: Spotify: https://bit.ly/3PSWIyI Apple Podcasts: https://bit.ly/3RvlHte Youtube: https://bit.ly/3RDzkXg Deezer: https://bit.ly/3PvQaof Amazon Music: https://bit.ly/3PQlijS ━━━━━━━━━━━━━ 💬 Follow us on social media: Instagram: https://www.instagram.com/greennewperspective/ LinkedIn: https://www.linkedin.com/company/new-perspective-marketing/ ━━━━━━━━━━━━━━━━━━━━━━ 🌍 Podcast Created by New Perspective Marketing This podcast is proudly created by New Perspective Marketing, a dynamic growth marketing agency in Boston, MA, celebrating 20 years in business. We help sustainably focused B2B organizations grow their brands and scale up revenue. If you or your organization is looking to grow, visit https://www.npws.com for more info. ━━━━━━━━━━━━━━ 💚 Green New Perspective Team: Host & Co-Producer: Dunya Jovanovic Executive Producer: Marko Bodiroza Creator: Nathan Harris #Sustainability #Cleantech #podcast #GreenNewPerspective