I took this lawyer from 30 to 85 signed cases per MONTH
Mon Feb 02 2026
In this video, I'm breaking down the EXACT strategy we used to scale a competitive criminal defense firm — and why this isn't a cookie-cutter approach you'll get from other agencies.
We cover:
✅ How we rebuilt his website to capture $40K+/month in free organic traffic
✅ The county-based SEO strategy that works in Texas (and why it matters)
✅ How we leveraged 15 Google Business Profiles across the state
✅ The traffic ticket funnel that generates 100+ reviews per month (and upsells criminal defense cases)
✅ Why volume-based cases can fuel your entire growth engine
✅ How to combine SEO, Local SEO, PPC, and LSAs into one cohesive strategy
This isn't about running a few Google Ads and calling it a day. This is about building a sustainable, scalable client acquisition machine that compounds over time.
Ready to scale your law firm like this?
Book a free strategy call: https://webris.org/get-started/
TIMESTAMPS:
0:00 - Introduction: 30 to 85 Cases Per Month
0:44 - The organic traffic explosion (Ahrefs breakdown)
1:26 - Why "organic traffic value" matters more than traffic volume
2:15 - How we rebuilt the website (county-based SEO strategy)
2:55 - Why practice area pages are critical for ranking
3:36 - Combining SEO with PPC and Local Service Ads
4:19 - Local SEO: Optimizing 15 Google Business Profiles
5:02 - The traffic ticket strategy that changed everything
5:41 - How $49 traffic tickets generate criminal defense cases
6:24 - Using traffic tickets to scale reviews (100+ per month)
7:24 - Why cookie-cutter strategies don't work in legal marketing
8:05 - The importance of customization (counties vs. cities example)
8:46 - How to book a consultation with us
ABOUT WEBRIS:
We're a full-service digital marketing agency exclusively for law firms. We don't do cookie-cutter campaigns — we build custom strategies based on your practice area, market, and goals.
📧 Want results like this? Book a call: https://webris.org/get-started/
#LawFirmMarketing #CaseStudy #CriminalDefenseMarketing #LawFirmSEO #LegalMarketing #ClientAcquisition
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In this video, I'm breaking down the EXACT strategy we used to scale a competitive criminal defense firm — and why this isn't a cookie-cutter approach you'll get from other agencies. We cover: ✅ How we rebuilt his website to capture $40K+/month in free organic traffic ✅ The county-based SEO strategy that works in Texas (and why it matters) ✅ How we leveraged 15 Google Business Profiles across the state ✅ The traffic ticket funnel that generates 100+ reviews per month (and upsells criminal defense cases) ✅ Why volume-based cases can fuel your entire growth engine ✅ How to combine SEO, Local SEO, PPC, and LSAs into one cohesive strategy This isn't about running a few Google Ads and calling it a day. This is about building a sustainable, scalable client acquisition machine that compounds over time. Ready to scale your law firm like this? Book a free strategy call: https://webris.org/get-started/ TIMESTAMPS: 0:00 - Introduction: 30 to 85 Cases Per Month 0:44 - The organic traffic explosion (Ahrefs breakdown) 1:26 - Why "organic traffic value" matters more than traffic volume 2:15 - How we rebuilt the website (county-based SEO strategy) 2:55 - Why practice area pages are critical for ranking 3:36 - Combining SEO with PPC and Local Service Ads 4:19 - Local SEO: Optimizing 15 Google Business Profiles 5:02 - The traffic ticket strategy that changed everything 5:41 - How $49 traffic tickets generate criminal defense cases 6:24 - Using traffic tickets to scale reviews (100+ per month) 7:24 - Why cookie-cutter strategies don't work in legal marketing 8:05 - The importance of customization (counties vs. cities example) 8:46 - How to book a consultation with us ABOUT WEBRIS: We're a full-service digital marketing agency exclusively for law firms. We don't do cookie-cutter campaigns — we build custom strategies based on your practice area, market, and goals. 📧 Want results like this? Book a call: https://webris.org/get-started/ #LawFirmMarketing #CaseStudy #CriminalDefenseMarketing #LawFirmSEO #LegalMarketing #ClientAcquisition