Blab #34: Is GEO new, or just AI SEO?
Wed Feb 04 2026
Welcome back to the Marketing Blabs podcast!
We're kicking off 2026 with a bang, tackling a topic that's been everywhere recently: GEO (or Generative Engine Optimising).
Some are calling it the future of search. Others are calling it SEO with a shiny new label.
So, is GEO really something new, or simply SEO evolving in response to AI-driven search?
Find out in this episode!
On this Blab: Tom Haslam (Host), Matt Janaway, Tilly Hayes and Jenny Hall
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Welcome back to the Marketing Blabs podcast! We're kicking off 2026 with a bang, tackling a topic that's been everywhere recently: GEO (or Generative Engine Optimising). Some are calling it the future of search. Others are calling it SEO with a shiny new label. So, is GEO really something new, or simply SEO evolving in response to AI-driven search? Find out in this episode! On this Blab: Tom Haslam (Host), Matt Janaway, Tilly Hayes and Jenny Hall