#169 What Happened When I Quit Shrinking Myself in My Business
Mon Jan 26 2026
For a long time, I moved through life feeling like I needed to apologize for everything.
I constantly felt like a combination of ‘too much’ and ‘not enough’ at the same time. I was too loud, too quiet. Too ambitious, and not ambitious enough.
When I started my business, that unfortunate pattern followed me like a shadow. Every bold step I took forward came with an immediate step back… just in case someone thought I was ‘too much’.
Sound like a familiar feeling to you?
➡️ That’s why I want to get real and vulnerable on this week’s podcast episode where I’m sharing What Happened When I Quit Shrinking Myself in My Business and how I completely changed the way I was showing up.
Especially as women building online course businesses, we’re carrying decades of cultural messaging about the importance of staying small, agreeable, and likeable.
At the same time we’re trying to build a business we believe in. Something big, meaningful, and world-changing.
And those two things don’t mix.
Unsurprisingly, the moment I finally snapped and decided I was done apologizing for every decision I made was exactly when my business took off.
So if you're feeling that tug-of-war inside yourself - wanting to take big action and being afraid someone might judge you for it - this week’s podcast episode is for you.
💡 Join me on the journey of exactly what happened when I quit shrinking myself in my business plus the five major things I stopped apologizing for in order to get there.
Want to learn how you can generate launch-sized revenue from your online course without launching? Join me for my next free masterclass and I’ll show you exactly how I made $3m in one year from selling my course on auto-pilot.. Click the link below, sign up, and I’ll see you inside.
https://caitlinbacher.com/new-masterclass/
Let’s connect on social media!
Instagram: https://instagram.com/caitlinbacher
Facebook: https://facebook.com/caitlinbacher
TikTok: https://www.tiktok.com/@caitlinbacher
Hosted on Acast. See acast.com/privacy for more information.
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For a long time, I moved through life feeling like I needed to apologize for everything. I constantly felt like a combination of ‘too much’ and ‘not enough’ at the same time. I was too loud, too quiet. Too ambitious, and not ambitious enough. When I started my business, that unfortunate pattern followed me like a shadow. Every bold step I took forward came with an immediate step back… just in case someone thought I was ‘too much’. Sound like a familiar feeling to you? ➡️ That’s why I want to get real and vulnerable on this week’s podcast episode where I’m sharing What Happened When I Quit Shrinking Myself in My Business and how I completely changed the way I was showing up. Especially as women building online course businesses, we’re carrying decades of cultural messaging about the importance of staying small, agreeable, and likeable. At the same time we’re trying to build a business we believe in. Something big, meaningful, and world-changing. And those two things don’t mix. Unsurprisingly, the moment I finally snapped and decided I was done apologizing for every decision I made was exactly when my business took off. So if you're feeling that tug-of-war inside yourself - wanting to take big action and being afraid someone might judge you for it - this week’s podcast episode is for you. 💡 Join me on the journey of exactly what happened when I quit shrinking myself in my business plus the five major things I stopped apologizing for in order to get there. Want to learn how you can generate launch-sized revenue from your online course without launching? Join me for my next free masterclass and I’ll show you exactly how I made $3m in one year from selling my course on auto-pilot.. Click the link below, sign up, and I’ll see you inside. https://caitlinbacher.com/new-masterclass/ Let’s connect on social media! Instagram: https://instagram.com/caitlinbacher Facebook: https://facebook.com/caitlinbacher TikTok: https://www.tiktok.com/@caitlinbacher Hosted on Acast. See acast.com/privacy for more information.