Periods, Plastic & Purpose: The DAME Story with Celia Pool
Mon Dec 22 2025
In this episode of Scaling Stories Unfiltered, we sit down with Celia Pool, co-founder of DAME, the sustainable period care brand that’s disrupting an industry rooted in stigma, silence, and single-use plastic.
From pitching to investors, to facing rejection after rejection from people who “just didn’t get it,” Celia shares what it really takes to bring a purpose-driven product to life and keep going when the mission matters more than the money.
This is a raw, honest, and deeply insightful conversation about grit, purpose, and building something that’s bigger than you.
What you’ll learn in this episode:
Why purpose was the only thing strong enough to carry the business through its toughest momentsHow Celia navigated bias, discomfort, and awkward conversations with investorsThe early days of prototyping and launching a product people didn’t want to talk aboutWhat it took to shift public perception and consumer behaviourWhy building a sustainable business model is as hard as building a sustainable productThe emotional weight of purpose-led work and how she protects her energyWhy trusting your gut and your co-founder matters just as much as market validationThis episode is for anyone building something bold, facing resistance, or wondering if their mission really matters. Celia’s story is proof that when your purpose is bigger than you it gives you the courage to keep showing up.
Who is Celia Pool?
Celia is the co-founder of DAME, the brand behind the world’s first reusable tampon applicator and a range of award-winning sustainable period products. Featured in TIME, VOGUE, and the BBC, DAME is a certified B Corp and recognised pioneer in tackling period stigma and waste. Celia is a passionate advocate for business as a force for good, sustainability, and the power of female-led leadership.
🔗 Connect with Celia on LinkedIn
linkedin.com/in/celia-pool
📩 Got a guest suggestion or want to be featured?
Email us: hello@scalingstoriesunfiltered.com
🎧 Listen & Subscribe to Scaling Stories Unfiltered:
Spotify: https://tinyurl.com/2p93xe94
Apple: https://tinyurl.com/yp9b4a49
YouTube: https://www.youtube.com/@ScalingStoriesUnfiltered
#ScalingStoriesUnfiltered #Leadership #Entrepreneurship #Sustainability #PurposeDrivenBusiness #DAME #FounderStories #FemaleFounders #Bcorp
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In this episode of Scaling Stories Unfiltered, we sit down with Celia Pool, co-founder of DAME, the sustainable period care brand that’s disrupting an industry rooted in stigma, silence, and single-use plastic. From pitching to investors, to facing rejection after rejection from people who “just didn’t get it,” Celia shares what it really takes to bring a purpose-driven product to life and keep going when the mission matters more than the money. This is a raw, honest, and deeply insightful conversation about grit, purpose, and building something that’s bigger than you. What you’ll learn in this episode: Why purpose was the only thing strong enough to carry the business through its toughest momentsHow Celia navigated bias, discomfort, and awkward conversations with investorsThe early days of prototyping and launching a product people didn’t want to talk aboutWhat it took to shift public perception and consumer behaviourWhy building a sustainable business model is as hard as building a sustainable productThe emotional weight of purpose-led work and how she protects her energyWhy trusting your gut and your co-founder matters just as much as market validationThis episode is for anyone building something bold, facing resistance, or wondering if their mission really matters. Celia’s story is proof that when your purpose is bigger than you it gives you the courage to keep showing up. Who is Celia Pool? Celia is the co-founder of DAME, the brand behind the world’s first reusable tampon applicator and a range of award-winning sustainable period products. Featured in TIME, VOGUE, and the BBC, DAME is a certified B Corp and recognised pioneer in tackling period stigma and waste. Celia is a passionate advocate for business as a force for good, sustainability, and the power of female-led leadership. 🔗 Connect with Celia on LinkedIn linkedin.com/in/celia-pool 📩 Got a guest suggestion or want to be featured? Email us: hello@scalingstoriesunfiltered.com 🎧 Listen & Subscribe to Scaling Stories Unfiltered: Spotify: https://tinyurl.com/2p93xe94 Apple: https://tinyurl.com/yp9b4a49 YouTube: https://www.youtube.com/@ScalingStoriesUnfiltered #ScalingStoriesUnfiltered #Leadership #Entrepreneurship #Sustainability #PurposeDrivenBusiness #DAME #FounderStories #FemaleFounders #Bcorp