Building Your Business Ep. #30: Transform One-Time Jobs into Recurring Revenue with Ian Robertson
Mon Feb 02 2026
In this episode, host Rob Claus welcomes Ian Robertson, founder of Inspector Toolbelt and Full View Digital Marketing to share his extensive background in the inspection industry, discussing the evolution of home and commercial inspections, the importance of understanding the customer journey, and effective marketing strategies.
What You'll Learn:
The customer journey for home and commercial inspections differs significantly.Your digital presence is crucial for success in commercial inspections.Recurring revenue opportunities can enhance business value.Technology and automation can streamline inspection processes.Targeting smaller towns can yield better results than focusing on big cities.Effective marketing requires understanding client needs and expectations.
🔗 Related Resources for Commercial Property Inspectors:
Getting Started as a Commercial Inspector: Defining Your Service Area - CCPIAGetting Started in Commercial Inspections: Moving from Residential to Commercial Inspections Commercial Property Inspectors: Who They Are and Who Hires ThemBusiness Development Resources for Commercial Property Inspectors
Watch or listen (anywhere, anytime, and any way you like). Visit ccpia.org to browse the video library!
More
In this episode, host Rob Claus welcomes Ian Robertson, founder of Inspector Toolbelt and Full View Digital Marketing to share his extensive background in the inspection industry, discussing the evolution of home and commercial inspections, the importance of understanding the customer journey, and effective marketing strategies. What You'll Learn: The customer journey for home and commercial inspections differs significantly.Your digital presence is crucial for success in commercial inspections.Recurring revenue opportunities can enhance business value.Technology and automation can streamline inspection processes.Targeting smaller towns can yield better results than focusing on big cities.Effective marketing requires understanding client needs and expectations. 🔗 Related Resources for Commercial Property Inspectors: Getting Started as a Commercial Inspector: Defining Your Service Area - CCPIAGetting Started in Commercial Inspections: Moving from Residential to Commercial Inspections Commercial Property Inspectors: Who They Are and Who Hires ThemBusiness Development Resources for Commercial Property Inspectors Watch or listen (anywhere, anytime, and any way you like). Visit ccpia.org to browse the video library!