Why Selling Feels So Hard (And What to Do Instead)
Tue Feb 03 2026
If selling your offer makes you feel pushy, awkward, or just… out of alignment—this video will change how you think about sales forever. Because the problem isn’t that you’re bad at selling. It’s that you were never meant to sell in the first place. And once you understand the difference between selling and inviting, everything about how you grow your business gets simpler—and a lot more effortless.Chapters 00:00 Introduction: The Shift from Selling to Inviting 01:20 Understanding the Difference: Selling vs. Inviting 05:24 Why Selling Feels Heavy 11:35 The Power of Invitation: Practical Strategies 18:27 How to Invite Effectively in Public 24:21 Creating Clarity and Confidence in Invitations 30:52 Conclusion: Embracing the Invitation Mindset📘My new book The Effortless Business is only available here: https://EffortlessBusiness.com/💰Take The $10K Offer ChallengeBuild your $10k offer in 5 days: https://10kOfferChallenge.com📕Graham’s Other BooksHow To Get Paid For What You Knowhttps://www.amazon.com/How-Get-Paid-What-Know/dp/1637740670Rebel: Find Yourself by Not Following The Crowdhttps://www.grahamcochrane.com/rebelbook✅ Follow Grahamhttps://www.instagram.com/thegrahamcochrane/
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If selling your offer makes you feel pushy, awkward, or just… out of alignment—this video will change how you think about sales forever. Because the problem isn’t that you’re bad at selling. It’s that you were never meant to sell in the first place. And once you understand the difference between selling and inviting, everything about how you grow your business gets simpler—and a lot more effortless.Chapters 00:00 Introduction: The Shift from Selling to Inviting 01:20 Understanding the Difference: Selling vs. Inviting 05:24 Why Selling Feels Heavy 11:35 The Power of Invitation: Practical Strategies 18:27 How to Invite Effectively in Public 24:21 Creating Clarity and Confidence in Invitations 30:52 Conclusion: Embracing the Invitation Mindset📘My new book The Effortless Business is only available here: https://EffortlessBusiness.com/💰Take The $10K Offer ChallengeBuild your $10k offer in 5 days: https://10kOfferChallenge.com📕Graham’s Other BooksHow To Get Paid For What You Knowhttps://www.amazon.com/How-Get-Paid-What-Know/dp/1637740670Rebel: Find Yourself by Not Following The Crowdhttps://www.grahamcochrane.com/rebelbook✅ Follow Grahamhttps://www.instagram.com/thegrahamcochrane/