The Greatness Garage Episode 164 -Jodi Scott
Thu Feb 05 2026
In this powerful and deeply human episode of The Greatness Garage, host Brad Borkhuis sits down with Jodi Scott, co-founder of Green Goo, to explore what it really means to build a values-aligned business—and a resilient life. Jodi shares the origin story of Green Goo, founded with her mom and sister nearly 15 years ago to bring effective, plant-based, sustainable solutions into a first-aid space long dominated by chemical-laden products. What began in a kitchen with homegrown herbs, bees, and screen doors evolved into a nationally distributed brand grounded in whole-plant integrity, efficacy, and respect for both people and the planet.
But this conversation goes far beyond product innovation. Jodi candidly opens up about the entrepreneurial roller coaster: rapid growth, the shock of the pandemic, a devastating financial collapse that forced the team to dissolve in less than 24 hours, and the emotional toll of losing what she had spent over a decade building. From that breaking point, she walks listeners through a profound reframing of resilience—moving from grind, grit, and survival mode into presence, mental fitness, and emotional elasticity.
Together, Brad and Jodi unpack lessons on leadership, personal development, and well-being: why resilience isn't about pushing harder but about coming back to center; how micro-moments of presence can transform clarity, creativity, and decision-making; and how caring for the nervous system is foundational to both health and performance. Jodi also shares the remarkable story of rebuilding Green Goo from nothing—buying the company back, step by step—by shifting from "doing" to "being."
Woven throughout are reflections on parenting, modeling presence for the next generation, redefining success, and aligning business with purpose. This episode is an inspiring reminder that true greatness isn't just about what you build in the world—but how awake, alive, and aligned you are while building it.
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In this powerful and deeply human episode of The Greatness Garage, host Brad Borkhuis sits down with Jodi Scott, co-founder of Green Goo, to explore what it really means to build a values-aligned business—and a resilient life. Jodi shares the origin story of Green Goo, founded with her mom and sister nearly 15 years ago to bring effective, plant-based, sustainable solutions into a first-aid space long dominated by chemical-laden products. What began in a kitchen with homegrown herbs, bees, and screen doors evolved into a nationally distributed brand grounded in whole-plant integrity, efficacy, and respect for both people and the planet. But this conversation goes far beyond product innovation. Jodi candidly opens up about the entrepreneurial roller coaster: rapid growth, the shock of the pandemic, a devastating financial collapse that forced the team to dissolve in less than 24 hours, and the emotional toll of losing what she had spent over a decade building. From that breaking point, she walks listeners through a profound reframing of resilience—moving from grind, grit, and survival mode into presence, mental fitness, and emotional elasticity. Together, Brad and Jodi unpack lessons on leadership, personal development, and well-being: why resilience isn't about pushing harder but about coming back to center; how micro-moments of presence can transform clarity, creativity, and decision-making; and how caring for the nervous system is foundational to both health and performance. Jodi also shares the remarkable story of rebuilding Green Goo from nothing—buying the company back, step by step—by shifting from "doing" to "being." Woven throughout are reflections on parenting, modeling presence for the next generation, redefining success, and aligning business with purpose. This episode is an inspiring reminder that true greatness isn't just about what you build in the world—but how awake, alive, and aligned you are while building it.