| Publishes | Daily or near-daily | Episodes | 225 | Founded | N/A |
|---|---|---|---|---|---|
| Number of Listeners | Category | Marketing | |||
Nicola Matthews on Scaling Tony’s Chocolonely Without Losing Its Edge
Thu Feb 05 2026
In this episode, we sit down with Nicola Matthews, Head of Marketing at Tony’s Chocolonely, to unpack how one of the world’s most purpose-led challenger brands has scaled globally without losing its edge. Whether you’re a marketer, founder, or brand builder, this conversation is packed with practical lessons on challenger strategy, culture, and creativity.
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Welcome to The Places We'll Go Marketing Show hosted by two of the most prominent names in marketing, Mark Evans, the MD of Marketing at Direct Line Group and Chairman of the School of Marketing and Ritchie Mehta, the CEO of the School of Marketing. Expect weekly insights into the marketing space and what it takes to make a name for yourself in such a competitive industry, from leading Chief Marketing Officers, Marketing Directors and Chief Executive Officers.
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